Five Things That Can Help Democratize Entrepreneurship

William Gibson said that the future is here — it’s just not evenly distributed. That certainly seems true for entrepreneurs and venture capitalists. While there is plenty of breathless reporting about the latest startups to come out of Silicon Valley, the truth is that startup growth is relatively stagnant in many parts of the country and for large segments of the population.
It’s no secret that startup founders in the U.S. are overwhelmingly white and male, and many have family wealth to fall back on. If you live in the wrong place, didn’t go to the right school or just don’t fit the traditional model of what successful founders “look like,” accessing venture capital can be a huge challenge.
Samsung NEXT executives met with a diverse group of entrepreneurs, policy experts, nonprofit leaders and financial lenders to discuss what can be done to level the playing field and democratize entrepreneurship.

Redefine what an entrepreneur looks like

Many VCs may have a preformed notion about what a successful entrepreneur looks like — and if you’re a woman, or a minority, or both, “You are not the model of success they’ve seen,” says Siggi Hindrichs, principal investor at Samsung NEXT.
What’s more, many potentially talented entrepreneurs who aren’t white or male don’t see themselves as someone who might potentially start a company: they don’t have an internal “model of success” either. “Unless you’ve seen someone that looks like you do that, you’re not going to think to do that,” Hindrichs says. “In many cases, unless you’ve been exposed to an option, you won’t consider it an option.”

Democratize entrepreneurship education

Leadership consultant Lisa Pearl suggests that early education might be a key to building such an internal model of success for women and minorities. “This is something you can start really early in school,” she says. “Teaching kids how to be entrepreneurs — how to come up with ideas, and get them from idea to execution.” Giving kids access to VC concepts early on might give them the confidence to navigate that world when they are older.
Steve Hollingworth, President of the Grameen Foundation, agrees change is needed to promote entrepreneurship through public education. “Otherwise we’re just perpetuating our inequalities for future generations.”
Charlie Germano, senior director, IT security and operations at Save the Children in Washington, D.C., agrees. In areas where his organization serves young women, he says, “You can draw a straight line from education to opportunity.”
Social entrepreneur Paul Harrison notes that community colleges could also help prepare students to start companies and access VC by helping them meet venture capitalists. Today, if you don’t come from a big-name business school, he said, “You have to both have a great idea, and catch up with 10 to 15 years of networking before you get started.”
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Diversify venture capital portfolios  

Because prejudice can be subconscious, it’s important for VC firms to track how many startups led by women or minorities they back — and to proactively reach out to underrepresented groups, says Gus Warren, managing director of Samsung NEXT Ventures. It’s a practice his group has just begun. “We’re looking, and we’re tracking it,” he says.
This kind of active self-auditing will pay off, Warren adds. “Your earnings will be better, your ideas will be better” with more diverse teams, he says. “There will be more collisions of people from different backgrounds to come up with different solutions.”

Reinvent venture capital

Entrepreneur Jessica Stuart bootstrapped her business, Long Story Short Media, and was able to grow it into a success. Now, she says, she wants to apply for funds to take her business to the next step — but VCs aren’t interested because these types of businesses don’t typically generate the type of returns venture capitalists expect or require.
Venture capital needs to expand their scope to include opportunities for people like Stuart, Warren says. “There’s an opportunity for a different kind of VC that funds small, profitable companies to expand, rather than bet on vaporware that may or may not win big.”

Add mentorship to VC

“Sometimes someone has a dynamo idea, but they might not ‘speak the language’ of VC,” says Hindrichs. Samsung NEXT offers funding to startups but will also mentor them to shape their ideas and show them the ropes — something more VCs need to do, Hindrichs adds.
“Money isn’t everything,” adds Arti Patel Varanasi, president and CEO of Advancing Synergy. “You need the money, but are there other components that can make [an entrepreneur] a better, stronger individual and more conversant on venture capital? If you write that person a check, you should also mentor them.”

Article produced in partnership with Samsung NEXT, Samsung’s innovation group that works with entrepreneurs to build, grow, and scale great ideas. NationSwell has partnered with Samsung NEXT to find and elevate some of the most promising innovators working to close the opportunity gap in America. Click here to meet the finalists.

The 10 Most Inspiring Books of 2015

In the waning years of the first African-American president’s time in office, a young black male can be gunned down by police with impunity and a young Hispanic girl can grow up in a neighborhood with limited educational horizons. As the wars in the Middle East draw to a close for American troops, veterans struggle to find work and housing and gun violence follows them back to their communities. In 2015, it often felt like progress was tempered by setbacks, so it’s important to look to journalists to provide the nuanced understanding of events, to historians to give them historical weight and to novelists and poets to distill their meaning. Our essential reading from this year:
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MORE: The 10 Most Inspiring Books of 2014

The Story of One Website and How It’s Changing Social Services in America

For two decades, a 46-year-old Detroit woman named Dechiel endured physical abuse at the hands of her partner — violence that became so horrific that it resulted in her daughter’s death. After that loss, Dechiel sought refuge in a domestic violence shelter, where a local nonprofit helped her find a job designing specialized jackets. With newfound confidence, Dechiel began talking about going back to school, empowering other women, starting over. She was ready to move out of the shelter and into a new apartment, but one thing stood between her and independence: a $500 security deposit.
Dechiel’s scenario is one that plagues our systems of public assistance. Too often, a person who’s fallen on hard times stands to benefit from a government initiative or a charity’s work, but some seemingly minor obstacle stands in their way. A jobs program, for example, may connect the unemployed with work, but it doesn’t guarantee the willing worker any money to fix her broken down car so she can get to work, funds for childcare while she’s on the clock or pay for the clothing needed to blend in with the workplace’s informal dress code. For too many, help falls just beyond reach, a buoy thrown short of the drowning man’s grasp.
In two decades of social work in New York and Chicago, Megan Kashner had witnessed this problem time and again. Fed up with asking her director for money and being told that her agency didn’t provide that type of aid, she dreaded seeing the look on her clients’ faces as she forced herself to say, “I’m so sorry, we can’t.” It’s why Kashner founded Benevolent, an online philanthropic platform, to bridge the gap from where traditional services end and poverty truly begins.
The site is something like a Kickstarter for the underprivileged. Only with Benevolent, instead of backing your friend’s art-house indie movie idea, you can contribute to the essentials a person needs to function in society: the heat for a mother’s car in blustery Chicago, a laptop for an asylum seeker in San Diego or beds for a Detroit family sleeping on their floor while their father’s out of work (three examples of recently funded projects). To put it another way, government gives boots to the destitute, but this platform crowdfunds the actual straps by which they can pull themselves up.
“I have seen families fall through the cracks and away from their goals because they couldn’t get what they needed to take the next step forward, the things we take for granted,” says Kashner, Benevolent’s founder and CEO, a “ticked-off social worker” turned digital entrepreneur. In her opinion, “Today’s technology and the reality of crowdfunding is a total game-changer for that… Technological advancement, individual access and information will allow us to personalize how to help people get themselves out of poverty.”
In his or her own words, the individual seeking funding presents a pitch on Benevolent’s site. (A case manager provides a short verification as well.) The first-person narrative empowers users to talk about their circumstances and their aspirations, and in return, see that someone cares enough to listen (and hopefully, provide funding). The model is so important the Benevolent employees have even transcribed information phoned in from prison inmates that didn’t have access to computers.
Because the site is individualized, Benevolent can win over potential donors with compelling narratives, but it also leads to questions of whether handing over cash to each person is the most efficient use of funds. Could money be better spent buying goods in bulk, then distributing them? Kashner’s belief: A firm no. “Charity is not the answer to everything. The fact that people in low-income circumstances have trouble accessing equipment for work, let’s say, doesn’t mean that we need to have a new nonprofit that specializes in work gear,” she answers. Benevolent works, she says, because it focuses on targeted assistance. It gives a person concrete access to the next step, not a free handout they can repeat next week.
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“If we can help the woman who wants to be a phlebotomist [a medical assistant who draws blood], get subsidized childcare, secure housing and a quality education for the 18 months in school, then she might never need those services again,” Kashner argues.
Since Kashner came up with the idea of Benevolent in February 2011, the site has raised $270,000 (from 4,600 donors) for 578 people. Four benefactors fully funded Dechiel’s apartment deposit, and an update on the Benevolent website shows Dechiel smiling, proudly displaying her new keys, as she says she’s ready to move in and “move forward.”
In Kashner’s mind, the site is accomplishing something more important than funding a small number of the down-and-out. “Benevolent also exists to highlight and to bring to light the fact that these gaps exist. For example, right now, we see a lot of people moving into permanent housing. When they get there, they have no tables or chairs, no beds, no linens. It’s almost like they’re squatting,” she says. By documenting these trends in housing, transportation and employment, Benevolent may actually convince enough elected officials to create the systemic change that would fill these cracks.
“Our dream would be that this service would be unnecessary in the future,” Kashner says.
Charitable giving has transformed from a collection plate for the nameless poor to individual donations that go towards a hyper-specific need. For the first time, the platform empowers the recipient to speak about her situation and her future, not rely on what a donor says is best for her. With Benevolent, Kashner’s redefining philanthropy for the Internet age.
 
(Homepage image: Joe Raedle/Getty Images)
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This 14-Year-Old’s Homework Assignment Sparked A Mission to Feed America’s Hungry

When she was in the third grade, Katie Stagliano received a homework assignment that changed her life: To grow a cabbage from a single seedling. Hers grew to about 40 pounds. She took the cabbage to the local soup kitchen, where it was served with ham and rice to around 275 people.
“When I looked at the people in line I thought ‘wow, they’re just like my family,'” Katie says of her experience handing out food that day. “For all I know, they could have been my family who had fallen on hard times.” Six years later, Katie’s Krops supports 75 youth-run gardens in 27 states and has raised over $200,000.
Watch Katie’s remarkable story here, and check out the feature film The Starfish Throwers where she is featured alongside two others whose individual efforts to feed the poor are igniting a movement in the fight against hunger.
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