Thousands of Silicon Valley Residents Can’t Get Online. San Jose Has a Plan to Fix That

Though San Jose, California, sits directly in the heart of Silicon Valley, many of the city’s residents don’t have access to the internet. In one of the wealthiest cities in the U.S., more than 100,000 people — including 50% of residents with incomes under $35,000 — are unable to get online. 
Finding a solution to that stark disparity was what San Jose Mayor Sam Liccardo and his chief innovation officer, Shireen Santosam, had in mind when they hired Dolan Beckel, an executive fellow with the nonprofit FUSE, in 2016. Now, as the director of the Office of Civic Innovation and Digital Strategy, Beckel is working to create a sustainable model that expands connectivity and digital services across San Jose. 
As internet access increasingly becomes a universal need, Beckel hopes to see cities shift to models like that in Finland — reportedly the first country in the world to declare broadband access a legal right for every citizen. “I want to live in a world where the internet is considered a utility just like water and electricity,” Beckel said. “In 2019, it’s just as important for our well-being.”
Over the last three years, Beckel and his team have worked with the mayor’s office to understand the systemic changes necessary for tackling such a complex issue. Here are four lessons they’ve learned.

1. THINK LIKE AN ENTREPRENEUR

Beckel and the Mayor’s Office of Technology and Innovation knew that in order to create sustainable programs for addressing the digital divide the city needed money. So Beckel did what any smart Silicon Valley entrepreneur would — he identified a need and crafted a deal to fill it. To implement 5G, which provides faster and better digital connectivity, telecommunications companies have been installing compact antennas called “small cells.” But to work, small cells must be situated at high levels with access to electrical power, and the more cells there are, the more consistent the service they provide. The solution? City light poles, the ideal spot to hold small cells. San Jose’s existing workhorse utilities instantly became the most valuable asset the city had to offer telecom companies.
Beckel’s team took the idea to local telecoms and negotiated an agreement to generate income from the city’s existing infrastructure, offering to lease the light poles at a market-based rate in return for guaranteed fast and consistent service. To speed up the process, San Jose used the fees to put in place a team dedicated to installation.
 The remainder of the expected income, estimated at $24 million over the next 10 years, will go into what San Jose calls its Digital Inclusion Fund. Created by Mayor Liccardo, the fund will be used to bring connectivity, devices and digital literacy to 50,000 underserved households, effectively closing the digital divide for these residents. Deputy City Manager Kip Harkness believes the efficiency of the process will potentially save the telecoms millions. “Rather than these companies having to go through thousands of negotiations on each small cell they installed, our offer allowed them to negotiate all at once,” he said. 
These deals have also led to what the city says is the largest small-cell implementation in the country. In 2017, before the project had taken off, San Jose had only managed to create permits for five small cells across the city. These days, Harkness said the city permits around 30 small cells a week.

2. COMMIT EVERY PENNY TO THE STATED GOALS

While most cities place revenue from private deals into a general fund, every penny of the estimated $24 million from the telecom agreements will go into the Digital Inclusion Fund to support citywide programming that addresses the digital divide. San Jose claims it’s the first city in the country to specifically restrict revenue for these purposes.
 “In other cities, that revenue goes into a general citywide fund and then kind of disappears,” Beckel said. “Residents hope that city leaders do good things with it, but there’s no data-driven plan with accountability of ensuring those funds go toward a specific initiative. The Digital Inclusion Fund radically transformed that.”

3. LISTEN TO — AND WORK WITH — THE COMMUNITY

After approving the fund, the city began to consider how it might spend the monies. But when Beckel’s team surveyed residents about their opinions on citywide digital-inclusion initiatives, many expressed concerns about government involvement. 
With a large immigrant population — almost 40% of San Jose’s residents were born in other countries — people reported feeling afraid that the government would look into their immigration status. Others expressed what Beckel referred to as a “Big Brother” fear that anything related to technology and the government would lead to increased surveillance and an overall loss in privacy.
Listening to their concerns, the city decided to take a different approach to offering new services. Rather than providing those services itself, San Jose is partnering with nonprofits and other organizations that already have a track record of community trust, giving them funds but letting them determine community needs and handle operations. This February, for example, the San Jose City Council approved a partnership with California Emerging Technology Fund, a statewide nonprofit with a singular mission of closing the digital divide. Some of the initiatives that CETF is developing include expanding library programs that allow people to borrow digital devices such as iPads; increasing the number of free community courses on how to use various technologies; offering more Wi-Fi hotspots near public schools that lack connectivity; and adding after-school coding classes. Programs are slated to begin this fall.
“I think the city was good at acknowledging what we didn’t know and admitting that it wasn’t our core competency to run a social justice program,” Beckel said. “And we realized that from a trust perspective, it’s sometimes better for the city to fund the programs but not be the face of them.”

4. GET READY FOR A LONG HAUL

Though Beckel’s team has made crucial steps toward improving digital inclusion, Beckel worries that future federal and state legislation will constrain the city’s initiatives. Just this May, the Federal Communications Commission issued a ruling that threatens city authority over 5G infrastructure deployment. Mayor Liccardo has partnered with other civic leaders to endorse federal legislation that would overturn it.
“I think there is an overreach of the FCC, which is focusing on the needs of the private sector instead of the needs of the public,” Beckel said. As legislation keeps changing, it’s unclear whether the city’s Digital Inclusion Fund and the steady stream of funding it created will survive.
But when Beckel began this work, he knew that it would require a long-term commitment. “Digital inclusion cannot be achieved with just one program that we implement in a year and then be done,” he said. “We knew that this was going to require more systemic change.”

This story was produced by FUSE Corps, a national executive fellowship program that partners with local government agencies and produces solutions-driven journalism.
 

The Reinvention of Small-Town America

In 2012, James and Deborah Fallows embarked on a journey in their single-engine Cirrus SR22 to explore American life on roads less traveled. Over five years and 100,000 miles later, the husband-and-wife team had flown to dozens of towns and cities across the country, listening to residents beaming with civic pride and witnessing firsthand evidence of economic reinvention. Their journey evolved into Our Towns: A 100,000 Mile Journey Into the Heart of America, a book that examines everything that’s going right in the country.
Exploring places that, on their surface, seem to have more differences than commonalities — Sioux Falls, South Dakota; Eastport, Maine; Allentown, Pennsylvania; and San Bernardino, California, are just a few — the Fallows unearth stories of resilience and creative pursuit.
These towns and cities are not places that pop up on many travel itineraries — which is why they are so often overlooked, James Fallows, a longtime national correspondent for The Atlantic, told NationSwell during a recent conversation. It doesn’t help that the opioid crisis looms large in many economically depressed areas, overwhelming any positive news that might otherwise register on a national scale. But many of these places are not just surviving; they’re thriving, say the Fallowses. While the national narrative has tilted toward chaos over the past few years, Our Towns can be read as a kind of corrective to the pessimism that currently pervades much of American society.
“I think it’s an actual struggle for the future of the country, between everything that is poisonous at the national level and everything that is potentially renewed and healthy at the local level,” James Fallows says. “And we think it matters to have these people who are doing ambitious things locally be known about, and be connected with one another too.”
NationSwell: Why did you choose the places you visited? And why not a city like Detroit, which has become something of a poster child for urban renewal?
James Fallows: So Detroit obviously has been on our mind because it’s such a classic case. There has been a fair amount of attention on the Detroit story, and we were looking generally for smaller places. And I say “smaller” rather than “small” partly because we went to a few biggish places like Columbus, Ohio, which is huge, and Pittsburgh, which is significant. But mainly the criteria was, places that weren’t getting much normal media attention, where they’d only be covered if there were some kind of disaster or a political race.

Small towns 2
For their cross-country tour, James and Deborah Fallows visited small towns that have been left out of the media narrative.

We were also looking for [places where] there was some kind of challenge and response; where there was something that was illustrative one way or the other about how the city was doing. We went to different parts of the country and different sizes of cities and saw different racial mixes and different degrees of economic recovery. This wasn’t meant to be scientific in any way, but I feel as if in the end it became representative.
NationSwell: Was it pretty easy to get people to talk to you? Did you encounter any suspicion about what you were doing?
Fallows: Even though I’ve worked for The Atlantic forever, both Deb and I think of ourselves as being small-town people. Many places were sort of similar to where we thought of ourselves as being from, so I think it wasn’t, “We are here from the big city to examine you as specimens.” Rather it was, “Hmm, this looks familiar. Tell us how it works.”
Also, we were not going there saying, “Why did you vote for Trump? What do you think about Obama? Are you a racist?” It was essentially, “What’s happening here? Are the kids moving in, or are they moving out? How does this school work? Is this business going to fly?” We never ask people about national politics, mainly because our experience was once you do, the results are never interesting. It’s going to be just like turning on the TV.
NationSwell: True. You don’t pass judgment on anything you learn, either, even when it’s kind of jarring, like when you talk about the giant pig slaughterhouse in Sioux Falls, or shipping pregnant cows to Turkey from Eastport. Is it ever hard to be neutral?
Fallows: For anybody who eats meat, it’s part of what things are. I am not a vegetarian and so therefore implicitly I endorse the existence of slaughterhouses. It’s been this really central, but also changing, part of the fabric of Sioux Falls. That’s where the Eastern European immigrants worked a hundred years ago, and then it had a sort of good job, union wage, and now it’s where all these Muslim immigrants are killing pigs. It really is surreal.
Small towns 3
The Fallowses point to innovation in K-12 education as a bright spot in small towns across the U.S.

NationSwell: Something that crops up in several places in the book is the idea of public-private partnerships being central to a city’s economic development. Why do you think such partnerships are important?  
Fallows: I think for anybody in D.C., if you hear that phrase, “public-private partnership,” you instantly think BS, because you think it’s just sort of a log-rolling or pork-barreling provision of some appropriations bill. I always thought of it as epitomizing the bad parts of combined corporate and public power.
But in many places [we visited], people could point to something specific and say, “This bridge, this library, this auditorium, this garden, this river walk was the result of a public-private partnership.” And I think that the simplest illustration is this thing in Greenville, South Carolina, the A.J. Whittenberg Elementary School of Engineering, a public school where engineers from BMW and GE are teaching these little kids from the poorest parts of town how to become engineers, and it wouldn’t work if both the public and the private weren’t engaged there. So I think my reflexive cynicism about it was incorrect.
NationSwell: You end the book on a chapter you call “10½ Signs of Civic Success.” Can you touch on your most important findings?
Fallows: The secret of U.S. vitality over the centuries has been [that] it’s always stronger when it makes itself more open and always weaker when it fails to do that. [Thriving towns] make themselves open, and by open I mean to immigration, to people at different stations in life, of allowing people to reinvent themselves, etc. To me, that is the idea of America, and it’s at its best when it does that and worst when it doesn’t. So that’s another way in which something is bad at the national level [but] now seems to be the opposite at the civic level.
Another component here is, I think, practical educational innovation. Not every place can have a big research university. That’s something you have or you don’t. But places that are innovating with community colleges and creative schools, K-12 schools, those are important to connect people with new opportunities, and that was surprising because [we found them] in the South, largely. Engagement and also innovation [like with libraries] — you think libraries would be doomed like the corner newsstand. The corner newsstand is in fact doomed, but libraries, even though they were created around physical books, in many places seem to be reinventing themselves. And then, of course, we have the brew pubs, sort of a show of hands for entrepreneurial arts community.
There’s a line in the book from a guy who said, “If you want to consume a great community, you move to Paris or Brooklyn. You want to create a great community, you move to some little podunk place and you’re part of creating it.” People decide that a certain place matters to them. They’re not just passing through there and just looking for a great restaurant and thinking of where they’re going to go next, but how this place will be in the future, both 10 years from now and when their children are deciding where to live.

Participatory Budgeting Goes High-Tech in the Big Easy

New Orleans has made significant strides since Hurricane Katrina battered the city’s neighborhoods in 2005. Since then, it’s brought back its main industry — tourism— and older areas, including Faubourg Marigny and Tremé have become new again.
But long-time residents, who witnessed billions of post-Katrina dollars go to waste on poorly executed recovery and cleanup efforts in some of the hardest hit areas like the Lower Ninth Ward, are wary about how the government spends money.
“No matter what the dollar amount was, if the house next to you is still vacant and blighted and your street light still doesn’t work and your street still has potholes, it just doesn’t matter,” says Kelsey Foster, campaign manager for the Committee for a Better New Orleans. “That kind of translated into, ‘There’s money coming into town. I don’t see it happening on my block.’”
To increase civic participation and build interest in how government budgets, Foster created the Big Easy Budget Game, a multi-platform application that lets people suggest how much money the government should be spending and on what.
“We believe in the idea that cities work better when the people who live in them have a say in how they work. We believe that every New Orleanian has a voice, and every voice should be heard,” Foster says. “And so we’re here just to make sure that no matter what the issue is — whether we’re talking about the city budget or we’re talking about water management or paving streets — we think that the community needs to be consulted and that they know what’s best.”
The game is simple: Players log in and see a couple dozen white cups on the screen representing various spending allocations, as well as a finite number of red beans (a tip-of-the-hat to the local food staple, red beans n’ rice). Each bean represents $1 million dollars, and players choose where the beans go, be it rodent removal or civil service jobs. The results are tallied and used to inform budget meetings and local activists on how residents feel money should be spent.
“What is surprising is how off we are in regards to the priorities that are coming up from the ground, and then where the budget and the resources are being allocated,” says Latoya Cantrell, a New Orleans city councilwoman. “So one example could be youth and families, right? We spend about 3 percent of our budget on youth and families, but clearly, from the game [we see] our residents want more resources going toward youth and families.”
Before migrating online in 2016, the Big Easy Budget Game started as a physical game two years prior with actual red beans and cups. But from a data perspective, red beans are messy. They can break and manually counting them can result in a higher margin of error.
“It took forever,” Foster says, laughing.
So a digital version of the game was created.
In addition to desktop, The Big Easy Budget Game is available on mobile, which is beneficial to low-income communities, including those living of the Lower Ninth Ward who may want to offer their suggestions, but don’t access to a computer or broadband
Volunteers are also available to sit down with community members in neighborhoods with high illiteracy rates and walk them through the game.
The game is now being modeled and used by two other U.S. cities, says Foster.
“Our hope very much is that our next city council and our next mayor will really take to heart citizen participation and community involvement and come to us first and talk to us,” she says. “If we don’t start [the conversation] now, we’ll never get there.”
The 2017 AllStars program is produced in partnership with Comcast NBCUniversal and celebrates social entrepreneurs who are powering solutions with innovative technology. Visit NationSwell.com/AllStars from Oct. 2 to Nov. 2 to vote for your favorite AllStar. The winner will receive the AllStar Award, a $10,000 grant to help further his or her work advocating for change.
 
[button url=”http://nationswell4.wpengine.com/tech-impact-allstars-2017/#vote-now-for-your-favorite-tech-impact-allstar” ]Vote for Kelsey Now![/button]
 

There’s Always Something to Do in Brownsville

“There’s nothing to do in Brownsville.” It was a constant refrain when Eva Garcia was growing up in the midsize Texas city, situated just across the border from Mexico. After college, most of her friends moved away to Austin or other cities perceived as more dynamic and interesting. But Garcia stayed, got a job in city government, and is now part of an initiative to transform her community and neighboring cities. “I want to make Brownsville a place where people want to stay,” she says.
As an employee of the city’s department of planning and development, Garcia is taking an active role in doing just that, helping to organize programs and funding for a network of 17 miles of new multiuse trails in and around Brownsville. She’s also been lobbying to attract new businesses to open alongside these new biking, hiking and paddling trails. She recently attended the Kauffman Foundation’s inaugural ESHIP Summit to connect with other people working to build thriving small business communities and get new ideas for how to improve her own.
The goals of Brownsville’s recent outdoorsy development are nothing less than ambitious: Boost the local economy, improve health outcomes, rescue precious natural resources and encourage the growth of a robust entrepreneurial ecosystem. Those are big problems to solve, and Brownsville is trying to tackle them all at once. But the city is aiming to prove that all at once is the best way to take on big issues.
“There’s never enough money to do what you want,” Garcia says. “We’re leveraging resources to attack multiple problems.” For Garcia, the ESHIP Summit was a chance to better understand and imagine the end goal of the development happening in Brownsville. “What I’ve learned is the characteristics of highly functioning systems,” she says, “and how collaboration is essential.”
Turning around an entire community’s idea of itself isn’t exactly easy. Brownsville is behind the curve in developing as a tourist destination, Garcia says. “Right now the challenge seems to be changing the perception of what’s successful, or what could be successful.” Some people believe that in a relatively poor community, building nature trails is a waste of taxpayer money that could be better spent improving public transportation or other services.
But Garcia sees the potential to make her community much stronger — and healthier too. The progress happening today is a steep departure from her experience growing up in Brownsville, which as recently as 2012 was the poorest city in America, with a median income of less than $30,000 a year. The majority of residents are Hispanic, and a CDC study found that the rates of obesity and diabetes were among the highest in the country. Almost 40 percent of residents lack health insurance, according to the most recent census data available. Growing up, Garcia says she had no idea that the health disparities and poverty levels were so severe.
After graduating from the University of Texas at Brownsville (now the University of Texas Rio Grande) with a degree in environmental science, Garcia got an internship with the city and started to learn more about her own community. “I felt like my eyes were opened,” she says. “I started becoming aware of what the issues really were here, and why there were challenges to development.” The city had already started to work on some initiatives to reduce poverty and improve health outcomes, and Garcia decided she wanted to be involved.
Today, Garcia’s department is partnering with Rails to Trails Conservancy to connect 10 local communities with new pathways. The UT School of Public Health in Brownsville has provided grant funding to help promote the new trails and healthy living in general. And the city is taking advantage of a local utility program to dredge and restore tributaries of the Rio Grande that have filled with sediment, organizing new trails around these resacas. The university’s architecture program is designing birding blinds (small shelters that help observers watch birds without startling them) to line the new trails. “Everyone has a role to play,” Garcia says.
That includes entrepreneurs, who are key to making the “active tourism” initiative a success. The city is looking for ways to incentivize small businesses to take advantage of the new walking and biking pathways. “You cannot be active without the [proper] gear,” Garcia says. “Even to go fishing, you need poles and lines, and people to take you out on boats to show you where things are.”
More businesses are needed, she says, to showcase the city’s assets — new companies like outdoor tour operators or kayak and paddleboard rental shops will help market the community as a fun, dynamic place.
“There are constantly things to do now,” Garcia says.

_______

This content was produced in partnership with the Ewing Marion Kauffman Foundation, which works in entrepreneurship and education to create opportunities and connect people to the tools they need to achieve success, change their futures and give back to their communities. In June 2017, the foundation hosted its inaugural ESHIP Sumit, convening 435 leaders fighting to help break down barriers for entrepreneurs across the country.
 

5 Good Governing Mayors

Focused on the issues most important to their constituents, mayors have to ensure public resources get used wisely and in a way that achieves results while respecting the law and democratic values.
As mayors from across the nation gather for The United States Conference of Mayors’ Annual Meeting this weekend, here are five that are practicing good governance in small and mid-sized cities.

Mayor Mick Cornett supported a one cent sales tax to fund projects that enhance the quality of life for Oklahoma City residents, such as the construction of RIVERSPORT Rapids.

Mick Cornett, Oklahoma City

Once dubbed one of the five most innovative mayors in the country by Newsweek, Cornett has been credited with helping his city shed a collective 1 million pounds through an ambitious health campaign. He’s also invested nearly $2 billion to improve schools and infrastructure and boosted civic engagement by including residents on various subcommittees. Cornett, who’s been mayor since 2004, is now the longest-serving leader among the 50 biggest cities in the U.S. and is hoping to take his changemaking ways statewide by running for governor.

Mayor Svante Myrick takes a selfie with the Child Development Council after his proclamation of Child Development Council Day in Ithaca, N.Y

Svante Myrick, Ithaca, N.Y.

First elected at age 24, Myrick – now 30 – is known for hanging an LED sign in his office that displays text messages from constituents. But more importantly, he’s tackled the heroin epidemic by proposing a detox center, methadone clinic and supervised safe injection site. “It’s a great example of good governance because although it’s experimental, there are early signs of success where it’s been done (like Vancouver, B.C.),” says Alex Torpey, former mayor of South Orange, N.J., and visiting professor of governance and technology at Seton Hall University. The idea may seem counterintuitive, but Torpey says Myrick’s team “brought in all possible stakeholders, did appropriate research and made a really brave decision to try something to help attack this problem.”

Local Louisville high school seniors discuss their post-graduation plans with Mayor Greg Fischer.

Greg Fischer, Louisville, Ky.

This Bluegrass State inventor turned businessman turned politician was elected mayor in 2010. Last year, he was voted the country’s “most innovative” mayor in a Politico survey and credited with driving the creation of a new economic development agency and an innovation office. One of his administration’s top goals includes making the city more compassionate, as well as improving education and creating “good-paying” jobs. “Throughout this tenure, the city of Louisville has moved from an old industrial town without a lot of industry to a modern creative class magnet in the Midwest,” says William Hatcher, associate professor of political science at Augusta University.

Mayor David Bieter congratulates new enlistees in the United States Navy at Boise City Hall.

David Bieter, Boise, Idaho

This fourth-term mayor – the longest in Boise’s history – has expanded access to childhood education programs and affordable housing while taking a bold stance to protect immigrants and refugees. His city does better than many others at ensuring the safety of residents and providing them access to hospital beds and certain health outcomes, helping Boise rank at the top of the America’s best-run cities study.

In Washington D.C., Atlanta Mayor Kasim Reed participates in a panel discussion on the economy and job opportunities for Americans.

Kasim Reed, Atlanta

Under his leadership, the local government of this bigger city has strengthened its economy and developed urban amenities “in a manner that is effective, efficient and fair,” notes Hatcher. The second-term mayor established a bike share program to help with traffic congestion and pushed for new transit infrastructure. Recently, Reed pledged to uphold the Paris climate accord and joined the Global Parliament of Mayors, which is tackling local issues resulting from worldwide problems. “Mayors need to be at the forefront of global challenges like immigration, social mobility, climate change and resiliency,” Reed has said.
MORE: America’s Youngest Mayor

Want to Run for Local Office? 6 Things to Know

Whether inspired or angered by the recent presidential election, people who never before considered running for mayor, their town’s council or the local school board are putting their names on the ballot for the first time.
Thinking about running yourself? NationSwell recently spoke with several candidates to learn more about the process.

1. Mentors are really, really important.

Running for office is particularly daunting for first-time candidates. One mistake can sink your candidacy before you ever get your name on the ballot. “There are forms you have to fill out by particular dates. There are signatures that have to be collected and mailed in and postmarked by a certain date,” says Emily Peterson, a candidate for town council in Parsippany, N.J.
Lean on others who know what they’re doing — former candidates, your local political party, campaign managers or others familiar with the process. “People jump in and work as hard as you [do] to get you elected, even if they just met you a week earlier,” says Chance Mullen, a candidate for the village board of trustees in Pelham, N.Y.

2. Money makes the political world go ’round.

A record breaking $7 billion was spent on the 2016 presidential and congressional elections. While you need significantly less to run for local office, raising money is essential. New Politics founder Emily Cherniack says that candidates vying for a position on town council or school board will need anywhere from $5,000 to $100,000, excluding races in California and Texas. In those states, local politics is big business, and candidates might need considerably more (think: $1 million or even more).
“Your ability to fundraise is a catalyst for many organizations supporting you and endorsing you,” says Pierre Gooding, a democrat running for city council in Harlem, N.Y. “How much money you have in your coffers drives how much money you can get from organizations moving forward — it’s very important to show financial viability.”
You’ll also want to hire a treasurer to manage your campaign’s finances and determine budgets. Doing so could cost you a couple hundred dollars a month, but it will free up valuable time and keep you from blowing your entire budget on campaign buttons and yard signs. A candidate should exert her energy talking to constituents at meet-and-greets, not on opening a bank account, obtaining an EIN number or navigating state campaign-finance laws.

3. Reach out and text someone.

Facebook, Twitter, Instagram and Snapchat are all low-cost platforms you can use to engage and educate your constituency. Use your personal accounts as a springboard to launch your campaign page.
Go beyond traditional posting, though, and think about how you can leverage technology to boost your campaign. Los Angeles school board candidate Nick Melvoin is using Venmo to collect small dollar contributions from like-minded millennials; in New Jersey, Peterson is doing the same via GoFundMe and is drawing donations from people who live outside her town.
Digital startups such as Hustle, Crowdpac, NationBuilder and RunforSomething can also help fuel and educate your political campaign.

4. Walk the walk. And talk the talk.

We may live in a tech-driven world, but all the candidates NationSwell interviewed say that old-school campaigning methods are still effective: hold meetings, engage in conversations with community members, go door-to-door, have meetups at local cafes.
When out on the trail, don’t let complaints, chitchat or stories “about the way things used to be” dominate the conversation. “Listen to their concerns, but be able to talk to them so they can get a better feel of where you’re going with your position and what you want to see accomplished,” says Forty Fort, Penn., borough council candidate Amy Craig, a republican.  

5. Rehearse, but be prepared to go off script.

Practice what you want to say. Make sure your ideas translate clearly into goals. “Constituents are looking for a leader and looking for a voice, so be that voice,” says Gooding.
At the same time, however, be flexible and able to articulate why you’re taking a given position. “Your own thinking is most likely going to be the most persuasive,” explains Mullen.

6. Rise above.

In local elections, it’s particularly important to maintain a sense of respect at all times. (After all, your next-door neighbor might be your opponent.) “We’re all benefiting from the same community services,” says Peterson. “Trash collection, policing and the crosswalk being painted…that is the stuff that shouldn’t be partisan.”
The best way to remain above the fray? Keep your rhetoric community-centric and have town pride in mind at all times.

The Van That’s Saving the Lives of Homeless Kids, a Better Way to Govern Locally and More

 
Mobile Clinic Serves California’s Growing Homeless Youth Population, KQED News
In the Golden State, the number of school-age homeless children has jumped by a third in just three short years. Unstable living environments wreak havoc on these youngsters, resulting in increased risk of chronic illness, mental health disorders and trauma. Doctors aboard the Teen Health Van provide free medical (both physical and mental), nutritional and substance abuse care to hundreds of uninsured and homeless youth.
In Snow Removal, a Model for Change, Governing
City officials in St. Paul, Minn., set out to improve how snow was removed from roadways, but in the process, found a smarter method of governing. The unique approach (which should be replicated nationwide) involved teams consisting of outside consultants, working pro bono, and members of the Department of Public Works, who could provide internal perspectives. (Normally, consultants work on their own to create recommendations.) The result of this public-private pairing? More effective snow removal, and innovative, restructuring changes that DPW employees embraced.
When Families Travel for Medical Care, Strangers Open Their Homes — and Arms, Stat News
Health insurance can help defray the costs of medical expenses, but little financial assistance is available for housing expenses incurred by patients and their families when they must receive life-saving treatments at hospitals far from their homes. Since 1983, the nonprofit Hospitality Homes has been connecting out-of-towners (most are low-income) with host families providing a free place to stay in Boston, where the average hotel room costs more than $100 each night.

This Is a Smart, Nonpartisan Way to Improve Local Government

What is the ideal size of government? Should decisions be centered in a strong federal branch or diffused across thousands of municipalities? Liberals and conservatives have duked it out over these questions ever since Patrick Henry demanded a Bill of Rights to protect individual liberty from a tyrannical president. But there’s a retro, nonpartisan answer that’s been tested recently to add to the expected pull between local, state and federal governments: a regional body. The model first arose in the late 1960s as cities confronted the rise of suburbs, and it’s making a comeback as dealing with a new era of climate change — flooding, regional transport and open space — becomes a top priority. NationSwell looked at how this system of metropolitan governance has changed two cities and could impact a third.

Metro Council, Portland, Ore.

Leave it to Portland, Ore.’s biggest city, to come up with a new way of doing government. The area features the nation’s first and only elected regional government, which coordinates planning across Portland plus 24 neighboring cities and three counties along the Columbia and Willamette Rivers. (Minnesota’s Twin Cities, Minneapolis and St. Paul, have another notable Metro Council, but their board is state-appointed and has been criticized for a lack of accountability.) The core of greater Portland’s government is a Metro Council consisting of six nonpartisan representatives who direct more than 1,600 government employees: rangers for 17,000 acres of park land, economists, climate scientists, urban planners, mapmakers, garbage truck drivers and even animal keepers who staff the zoo. Among the challenges it’s dealt with? Everything from the boundaries of urban growth to retiring old elephants.

The body’s emergence dates back to more than half a century ago, when Portland residents first recognized the need to safeguard outlying forests and historic neighborhoods from population growth — in essence, preserving the attractions that were making the city a destination. At the same time, community members also wanted to see efficient government services, not the “wasteful, fragmented and uneven” delivery that Portlanders witnessed in 1960, according to a League of Women Voters mailer. After a regional vote, the body was officially set up in 1979. “Places in the west — and Portland’s a good example of this — were growing rapidly. This expansion tends to get people thinking regionally,” Kate Foster, an expert in regional governance, tells The Atlantic’s CityLab. Residents cared about “these gaps in service delivery at the regional scale, things like water, sewers, and roads. These are things that weren’t really thought of in the same way in the east.” That concern led to a new model, but today, “it’s oft cited, never copied,” Foster adds.

Unigov, Indianapolis

Indiana, as we’ve written before, has an intricate set of laws regulating the structure of local government that can lead to some incredible results, including one county’s precipitous drop in income inequality. Back in the 1960s, cheap, flat land at the midpoint between Chicago, Cincinnati and Louisville made Indianapolis a prime location for suburban sprawl. The result: 11 suburban towns popped up right outside the city’s downtown in Marion County. A state law passed in 1970 created Unigov, a unified structure that essentially consolidated most of the area’s municipalities under a city-county council with 25 seats. White flight in the postwar years led to a decaying urban core, but the new organization allowed tax dollars to flow regionally. (Nashville and Jacksonville took on similar unifications around the same time.) Some say that Unigov made Indianapolis “a city captured by its suburbs,” but others point to economic growth that resulted from cutting through the bureaucracy of 60 local governments, a population boom that rocketed it to the nation’s 12th largest city, increased clout on federal grant applications, streamlined services and created a revitalized downtown.

For all the positives, politics was never far from the decision to unify. Some insiders speculated Republicans had created Unigov to dilute the Democrats’ urban vote with conservatives in the suburbs (the GOP held power for 30 years). And to get the law passed, legislators settled on a big compromise: school, police and fire district borders stayed unchanged, allowing richer (and much whiter) suburbs to keep property tax dollars within their enclaves. “The spectre of racial integration … would have met instant death for the plan,” the head of the school board said at the time. That hasn’t changed much, but consolidation continues to have support, with the local police and county sheriffs joining forces in 2005 and the creation of a centralized fire department in 2007. 

A view of Cleveland’s Cuyahoga River.

County Merger, Cleveland

After being a hot trend in the 1970s, the reorganization of local government had died down — until recently. On the shores of Lake Erie, Cuyahoga County residents are now debating how to merge the two cities, 19 villages and 38 townships around Cleveland. The change in thinking started slowly and has been discussed for more than a decade. Back in 2004, Cleveland watched Louisville merge with Jefferson County, Ky., as its own population packed up and left. It took notice and rewrote the county charter to switch from a three-member board to a more active 11-member council and a county executive.

But a full merger is still in the works. In 2012, engaged readers of the local paper, the Plain Dealer, sent in thousands of color-coded maps for how the county could be reorganized. If nothing’s done and things continue as they are, at least 10.5 percent of the region’s housing stock — about 174,900 homes — will sit vacant and abandoned. East Cleveland, a separate city, is looking at bankruptcy. Based on what the experts are predicting, Cleveland could be the next spot to try out a different system of government.

MORE: While Roads and Rails Crumble, These 3 Projects Are Rebuilding America’s Infrastructure

Mayors on the Rise: Shane Bemis

“One of the reasons that I love local government,” says Mayor Shane Bemis of Gresham, Ore., “is that it doesn’t matter if you’re an ‘R[epublican]’ or a ‘D[emocrat]’, it matters on what’s best for this community.
That statement sums up Bemis’s governing style in Gresham, where his economically-focused initiatives have enabled the town of about 110,000 people to enjoy revitalized business corridors and a nearly energy-neutral wastewater treatment plant, as well the largest solar installation in the Pacific Northwest.
Bemis was born in Billings, Mont., and moved to Gresham with his family when he was 15 years old — just one day before starting high school. Introduced to politics by his mother (who was very involved in the Montana political scene), Bemis, as he put it, “caught the bug” while working at a family-owned department store, which happened to be a popular spot with local government officials, during his high school years.
In his late 20s, Bemis opened a Bellagio’s Pizzeria franchise in Gresham, which soon led to his belief that the town would benefit being governed by someone with more of a “business sense.”  In 2002, he was elected to the city council, and in 2006, voted into the mayor’s office. When he assumed office in 2007, Bemis was just 34 years old — making him the youngest person to hold the position in Gresham’s history.
Although the city’s population has ballooned by more than 75,000 people since 1980, city government positions — including the office of mayor — remain unpaid. Bemis still works as a restaurateur in Gresham, now owning an independent Italian restaurant called Boccelli’s. He splits his time between managing his business, conducting his responsibilities as mayor and spending time with his wife and their three sons.
In response to the many shuttered storefronts in the city’s commercial areas, Bemis (along with the city council) created one of his signature initiatives: the “Garage to Storefront” program, which waived all start-up fees and charges for any business that opened in a space of 5,000 square feet or less and provided assistance from city advisors. Lasting for three years (after which time it was no longer needed), 144 new businesses opened under the program — occupying 200,000 square feet of retail space.
Bemis also quickly recognized the economic potential of going green. Shortly after taking office, he signed the Mayor’s Climate Protection Act and went to work looking for places where environmental responsibility could make economic sense. Gresham changed all of its streetlights to energy-efficient LEDs, repurposed its wastewater treatment plant to produce energy via the recycling of cooking oil and other environmental technologies. Bemis understands Gresham is a conservative city, saying that he never talks about climate in regards to green initiatives, preferring instead to focus on the economic benefits of environmentally-friendly measures. This practical approach has reaped large benefits, something Bemis attributes to the non-partisan nature of local governance.
Bemis hasn’t ruled out the idea of someday seeking higher office, but for the time being he doesn’t seem to be too interested. “Right now, there’s not a lot of glory in being an ‘R’ or a ‘D’ and being in gridlock,” says Bemis, “either at the state level or the federal level. Here we can get things done and it’s a whole heck of a lot of fun.”