At a moment of growing inequality and division, who is advancing the vanguard of economic and social progress to bolster our most vulnerable communities? Whose work is fostering the inclusive growth that ensures every individual thrives? Who will set the ambitious standards that mobilize whole industries, challenging their peers to reach new altitudes of social impact?
In 2024, Impact Next — a new editorial flagship series from NationSwell — will spotlight the standard-bearing corporate social responsibility and impact leaders, entrepreneurs, experts, and philanthropists whose catalytic work has the potential to shape the landscape of progress amid urgent need for social and economic action.
For this installment, NationSwell interviewed Alesha Washington, President and CEO of Seattle Foundation.
Chloe Lew, Senior Vice President of Partnerships, NationSwell: How did you come to be the President and CEO of the Seattle Foundation? I’d love to hear about any key milestones, mentors, or experiences that brought you here.
Alesha Washington, President and CEO, Seattle Foundation: For me, it started with a general curiosity about nonprofit organizations because of my experiences with them growing up. I was a volunteer camp counselor at my neighborhood YMCA, and my first internship experience was with the ACLU. As I became more aware of nonprofits, I quickly learned that philanthropy played a role in funding all of these amazing experiences I was having as a kid, and I knew I wanted to do something to give back to this sector that was giving so much to me.
I also had a notable mentor in Dave Abbott, the former president of the George Gund Foundation in Ohio — he was the one who instilled in me the power of public policy and philanthropy. He taught me that if we make a grant to an organization, it will benefit a group of people, but if we change the law or the regulation that’s causing the need in the first place, we can help many more. He was always thinking about how to use philanthropy as a catalyst for public policy and systems change. I became a lobbyist because of his influence and used my position to create change in the civic sector. By the time Seattle Foundation became a possibility for me, I was impressed by how explicit the foundation was about racial equity and justice, and how clear it was about the role that a community foundation could play in systems-change work through grant making and advocacy.
Lew, NationSwell: You have been at the Seattle Foundation for nearly three years. What has been guiding your leadership as you’ve taken the helm of the organization?
Washington, Seattle Foundation: Three things come to mind. First, there were some operational challenges when I stepped into Seattle Foundation, and I came in eyes wide open — the opportunity I saw was: How do you unlock resources for a community while also building a stronger business, and how do you do that with purpose? Wrestling with this solidified the need for a very clear and accessible vision. When you go through big shifts as an organization, there are bound to be questions and pent-up energies — the ability to set that vision early on and give folks something to aspire to helps them know that even when it’s hard, it’s hard for a reason.
The second thing is that I genuinely believe organizations are only as strong as their people, and at the end of the day if the people aren’t well, the organization isn’t healthy either. Stepping into this role, I spent time early on with every single person who works at the Foundation so that I could hear their stories and understand their point of view. It starts to give you a real temperature check on the health of the organization as a whole when you hear how people are showing up to work every day.
Finally, the thing I hold at the very center of my work is joy. In a space where there is so much polarization and so many people coming from different lived experiences, joy is something that we all still seem to find some unity in. Holding space for joy doesn’t mean that things aren’t chaotic or difficult; it just means that we can recognize the beauty of that discord and move through it with meaning, strength, purpose, and hope.
Lew, NationSwell: How do you center joy within the Foundation — what does that look like in practice?
Washington, Seattle Foundation: The reality is given the changing nature of community foundations – the shift towards sustainable business models that can drive real impact – we will be in a state of evolution constantly. Navigating change is hard, so a key focus for us is building trust in order to ensure that our people feel valued and heard. We put out a robust staff engagement survey in an attempt to create mechanisms for people to share thoughts and perspectives. We use our people manager meetings to offer training on change management, really focusing on how to manage through change joyfully so they feel equipped to support our team.
We’re always thinking about how to create safe spaces for people to share thoughts, but then also how to respond to those concerns so folks have clarity and transparency around our thinking. Our team that works on learning literally put together a Jeopardy game to bring people deeper into the work and make it fun — you can make gaining knowledge and trust a really joyful experience.
At the end of the day, we’re trying to create a fun and joyful environment internally while also being intentional about transparency and trust mechanisms that help people step into more of their power in the work. My personal barometer for that is how many staff feel comfortable reaching out to me to say, “Can we grab coffee?” or “Can I talk to you?” I’m seeing an uptick in that in a way that lets me know we’re doing something to foster something good here, even if it’s hard.
Lew, NationSwell: How are you thinking about the current moment in social impact, and the economic landscape more broadly?
Washington, Seattle Foundation: Nikole Hannah-Jones did a piece on the colorblindness trap that I think is essential reading. Especially now as I consider where we are post this election. She very skillfully and artfully tracks the impact and legacy of slavery to where we are in the present day, with a number of lawsuits and efforts to attack diversity, equity, inclusion, to turn the Civil Rights Act and the Voting Rights Act on their heads and systematically reverse a lot of the efforts to create more opportunities for Black people and other people of color.
So much has gotten lost in translation through this time that I’m not quite clear or sure how astute and clued in we all are as a society. If nothing else, it is illuminating how powerful and sometimes dangerous narrative can be. One thing I still hold onto from NationSwell’s immersive experience in Montgomery is when Bryan Stevenson shared with the group that the biggest sin of slavery wasn’t slavery itself, it was the way that we justified it — the narrative around it.
I think what it means in my work, and for philanthropy as a whole, is that we get prepared for sophisticated legal, financial, and reputational threats that are meant to make us back away from anything we are doing that would be seen as too controversial in this current environment. We need to stay focused and close to each other. We need to keep our values at the center of every move we make. And we need to keep funding narrative change, community organizing, and power building in the communities we serve.
I want to know that we’re able to stand the test of this time, that we don’t shrink away and acquiesce to a moment and then find ourselves in a situation a decade from now where these things we fought so hard for around a more inclusive democracy, around opportunities for those that never had a fair shot to a get ahead, all of that is turned on its head.
Lew, NationSwell: What are some of the initiatives, ways of working, or projects that you feel represent the best or most differentiated work that the Seattle Foundation is doing? What would you lift up for other leaders in the field?
Washington, Seattle Foundation: We have a vision of a joyful region of shared prosperity, belonging, and justice. As a grantmaker, we’re always thinking about how we resource organizations — especially BIPOC-led and -serving organizations — in a way that helps make that vision a reality.
We’ve always done that through this very tiny pot of money that represents our core discretionary dollars — around 5% of what we do as a whole — with the other 95% driven through our donor-advised funds. The foundation has had to get innovative to figure out how we shift from impact work happening through a tiny discretionary grantmaking pool to bringing all the resources under our control to drive toward our vision. We have to think about all of the tools in our impact toolkit and how they support traditional grantmaking, and so we’ve really started to deepen our work with impact investing.
One of our primary vehicles for this is the Evergreen Impact Housing Fund, which is our way of contributing to the production of affordable housing, something that iis sorely needed in a community like Seattle. Thinking about the creative ways that philanthropy can test, innovate, and de-risk projects around affordability, how we can come into a capital stack of a project to make it more solvable at the end — we really put a lot of energy into that, and it creates opportunities for donors to co-invest with us. We are planning to grow this impact fund over the next year and create opportunities for individual donors to co-invest with us.
We have refreshed learning opportunities for our donors to help broaden their understanding of community issues and help them get engaged. We’re supporting peer-to-peer learning among our donor base, so while their entry point may be a conversation of interest for them with other philanthropists on environmental justice, we’re there to then help them see what we’re funding and where there are opportunities for them to invest.
My hope is that by recognizing everybody’s humanity in this — and the fact that we are all linked together in what it takes to get to a joyful community — we’re seeing resources move in more ways that are aligned and connected to what Seattle needs to thrive.
Lew, NationSwell: Which of your peers in the field most inspire you?
Washington, Seattle Foundation: I have a top three. Fred Blackwell with the San Francisco Foundation is the epitome of cool for me. He has a tremendous heart for social justice. Trisha Finnegan at the Oklahoma City Community Foundation — we have this shared experience of moving to communities that we are not from and stepping in as new leaders attempting to drive pretty significant change. She leads with a level of courage and strength that is beyond anything that I’ve seen, and it gives me a lot of energy and hope.
I’m also inspired by a phenomenal community leader back home named Leah Hudnall, who runs the Legacy Perspective. Leah really understands narrative change work and is deeply committed to the success of the community that raised her. She’s been very intentional in capturing the stories and legacy of people that would otherwise not be named, and she has stayed true to that calling, even in the face of opposition to her leadership.
Lew, NationSwell: What are the resources that you’ve found have been transformational in terms of how you look at this work and at your own leadership?
Washington, Seattle Foundation: I’m reading a really great book right now called “Leading with Joy: Practices for Uncertain Times,” by Akaya Windwood and Rajasvini Bhansali. I’m big on leadership books for past time reading but it is probably the most insightful, meaningful body of work that I’ve read — it uses short vignettes and stories from both of the authors to reflect on the leadership experiences of women of color through a lens of joy.