6 Ways Every Boss Can Bring Diversity to the Workplace

As tech companies continue to receive heat over their lack of inclusivity of women and people of color, more studies are showing that there is a measurable benefit to focusing on diversity in the workplace.
Through a mix of civic action on tax reform, altering hiring practices and recognizing religious differences, here are six examples of how to push for more inclusivity in your own workplace.

1. Attract More Women With Different Incentives

When Netflix announced a revision to its parental leave policy to include a minimum of three months’ full pay for hourly employees and up to 12 months for salaried workers, the internet was abuzz with how much progress American companies were making when it came to the new moms in their ranks.
But Netflix is an exception to standard policy. Currently, federal law only requires large and medium-sized companies to provide 16 weeks of parental leave, all unpaid. And there is even less support for working mothers, as federal subsidies for childcare are at a 12-year low.  
To improve the landscape for working women, look to Canada. After our northern neighbors altered their tax system in the 1980s and ’90s to allow for childcare subsidies and mandatory paid maternity leave, more women joined the workforce. Today, there are about 8 percent more women working in Canada than in the U.S.

2. Embrace Global Workers — And Their Customs

All companies want to grow their business and increase their bottom line. One way to do that: Sponsor international workers.
Yet when it comes to bringing in new people from across the globe, most industries rely on old hiring tactics, using generic language in job listings or posting to job sites that aren’t used in other countries.
“There has been an idea for some time that you could standardize the [human resources] function globally,” said a 2012 report from KPMG International. “Many markets today, though, are so distinct that [HR] needs to focus on understanding local needs.”
In the same study, leaders from multiple companies found that international workers were essential to their business. For those pushing to hire people from other countries, the process was found to be the most successful when HR departments accommodated the worker’s local customs and culture.

3. Include More Holidays on the Company Calendar

New York is one of only a handful of cities that observe holy days of multiple religions. In 2015, the city’s school system added two Muslim holidays to its number of days off and have also designated times during which students of certain Christian denominations can leave school one hour early for religious study.
For businesses that want to do the same, the website Diversity Best Practices has a full list of religious and cultural holidays, including the Indian feast holiday Makar Sankranti (Jan. 14) and Native American Citizenship Day (June 15). Some companies have taken up the trend; UPS, for example, recognizes a number of cultural holidays such as Passover and the Chinese New Year.
“The key … is to make sure no one feels excluded or forced to participate in workplace festivities,” according to a post by the Society for Human Resource Management.

4. Use Technology as a Guard Against Implicit Bias

Despite a hiring manager’s best efforts to avoid discrimination in interviews, it’s completely natural to have biases — and it’s even harder to recognize them. To best diversify a workforce, it’s crucial to take a look at the technology that’s being used to communicate with potential hires, from how the job is posted to the method used to extend an offer of employment.
When the social media developer Buffer changed job descriptions from “hackers” to “developers,” they found women applied to the jobs more often. “It was eye-opening for us to realize the ways we had perhaps been implicitly biased without realizing it,” wrote one employee for the company’s blog.
Companies can utilize software that analyzes internal emails, documents and job postings in real time to avoid bias. Joonko, for example, “can identify events of conscious and unconscious bias,” says cofounder Ilit Raz. “The point isn’t just to hire more diverse people, but the right people for your company.”
Gapjumpers and Blendoor are two companies whose software removes a candidate’s name and any data not relevant to the job descriptions so managers can base hiring decisions solely on merit. The Google Chrome extension Unbias also blurs out LinkedIn images and names to reduce unconscious bias. Think of it as hiring à la “The Voice,” where judges hear singers before they see them.

5. Dish Out Diversity in Lunchrooms

Outside of benefiting a business’s bottom line, having a diverse work environment also introduces other people to cultures they might not otherwise interact with.
Communities are better strengthened when the people in them socialize with one another, says Harvard sociologist Robert Putnam. As the Houston Chronicle put it, “When a variety of viewpoints are thrown into the problem-solving mix, new and innovative solutions can be reached.”
Encouraging social diversity can be as easy as mixing up the menu. In Australia, for example, companies are encouraged to participate in A Taste of Harmony, a program that introduces employees to new cultures through food. And if you have a fairly diverse workforce already, try organizing a potluck where staffers bring in their favorite cultural dish to share.

6. Enlist Outside Expert Help

More companies are starting to beef up diversity by hiring outside help, such as diversity consultants, to oversee their company strategy.
Organizations like Paradigm and Project Include, cofounded by former Reddit CEO Ellen Pao and other high-profile female techies, help startups analyze their company’s needs, and then hire and retain diverse talent.
“We convened as a group of tech women to strategize and try to move diversity forward by having hard conversations and redirecting efforts,” reads Project Include’s manifesto. “We want to provide our perspectives, recommendations, materials, and tools to help CEOs and their teams build meaningful inclusion. We know how hard change is from our own experiences.”

10 Ways to Break Down Barriers for Entrepreneurs in Your Community

How do you build a thriving community of entrepreneurs? At a time when the doors of economic opportunity seem to be shutting out so many people, entrepreneurship is crucial to local neighborhoods. The Kauffman Foundation’s inaugural ESHIP Summit brought together more than 400 diverse entrepreneurial community leaders from all over the country to answer this question.
Below, these entrepreneurial ecosystem builders — people who build communities to support entrepreneurs — share their top tips for energizing entrepreneurship in their communities, no matter where in the world that is.

1. Find Common Ground . . .

Participants came to the ESHIP Summit from 48 states, the District of Columbia, Puerto Rico and 10 countries, each facing their own challenges. But as attendee Alistair Brett of Rainforest Strategies in Washington, D.C., says, “What works in one place may not work in another, but the core of this kind of work is the same for everyone.”

2. . . . But Don’t Copy Silicon Valley 

Despite its huge concentration of high-tech startups and venture capitalists,the Silicon Valley model has its weaknesses, particularly when it comes to diversity and inclusion, says Kate Stewart, the executive director of JAXCoE, a network of entrepreneurs and supporters in Jacksonville, Fla. “The more inclusive a company or an ecosystem is, the more robust it is,” she adds. Philip Gaskin, the director of entrepreneurial communities for the Kauffman Foundation in Kansas City, Mo., agrees: “As the demographics in the nation are changing, you need equal representation in your businesses, in your leadership and on your boards to reach your customers and understand their needs.”

3. Unearth Potential 

“The capital of economic development is no longer businesses moving from place to place; it’s talent moving from place to place,” Sly James, the mayor of Kansas City, Mo., told the Summit. Many communities also have massive untapped potential in populations that haven’t previously had access to the resources needed to start new businesses. “Women in our state are just now beginning to find their footing” and connect to the support they need, as are minority entrepreneurs, says Shannon Roberts, program manager at the Arkansas Small Business and Technology Development Center.

4. Get Ideas Out of the Lab

Professors and students are conducting cutting-edge research and generating innovative ideas. But the town-gown gap can be hard to bridge. The key is understanding how the motivations of academics differ from those of traditional entrepreneurs, says Lydia McClure, vice president of scientific partnerships at the Translational Research Institute in D.C. Researchers tend to be driven by the impact they can have and aren’t necessarily as interested in creating the next big startup. Everyone involved should be asking themselves, “What do I have to offer?” McClure says.

5. Challenge Stereotypes 

What does the typical entrepreneur look like? Accion, an organization that provides microloans to small business owners, often works with low-income minorities who are opening businesses to provide for their families. But no matter the scale of a business, “entrepreneurship is a source of income, job creation, asset generation, and products and services that create value for the community,” says Anne Haines Yatskowitz, Accion New Mexico’s CEO. And with their tenacity, resourcefulness and perseverance, she says, “entrepreneurs can be incredible role models.”
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6. Reach More People 

Preston James, the CEO of DivInc, a startup pre-accelerator that supports entrepreneurship among people of color and women, is trying to solve a problem he sees in the otherwise thriving startup ecosystem in Austin, Texas. “What we’re doing in Austin is expanding the ecosystem by being more inclusive of a broader audience,” James says. DivInc connects underrepresented entrepreneurs with mentors, educational opportunities, domain experts and other resources that help lay the foundation for successful new companies. “Some of the other hubs that are up and coming, the sooner they can do that, the more successful they will be — faster.”

7. Consider Your Impact 

“I have a fundamental belief that business’s role on the planet is to make life better for people,’’ says Kim Coupounas, the director of B Lab, an organization with offices around the country that supports businesses aiming to be a force for good. Coupounas believes companies should think about their social impact from the beginning. “A huge source of innovation is when companies really consider how they impact their stakeholders,” she says. Ecosystem builders should be thinking about how they’re affecting the world around them too, she says. “It’s not just about creating jobs; it’s about creating good jobs.”

8. Keep It Simple

One successful company can jump-start an entire entrepreneurial ecosystem, and just one connection can help information flow more freely through it. “If one tiny connection fails in your computer, it won’t work,” says Alistair Brett. “But if you make that one tiny connection, it’s back to working.” Adds Wayne Sutton, cofounder of Change Catalyst in the Bay Area, “It’s not rocket science. We’re not talking about going to Mars; we’re basically talking about working with people. You just have to put in the work.

9. Forge Connections — and Friendships

“Entrepreneurship is a lonely experience without community,” says Scott Phillips of Civic Ninjas in Tulsa, Okla., a nonprofit whose network of coders strives to solve societal ills through technology. So is trying to support entrepreneurs, particularly underrepresented ones who are up against real economic, political and cultural barriers in their attempts to access to opportunities. “It’s very isolating sometimes to fight something that seems as big as this is,” adds Geraud Staton, founder of the Helius Foundation, which mentors and coaches entrepreneurs in Durham, N.C. The power of connecting with other people doing similar work can’t be underestimated.

10. Focus on the Future 

“Entrepreneurship, to me, signals taking responsibility for how the future develops,” says David Witzel of RASA, an organization in Oakland, Calif., devoted to regenerative agriculture. Keeping an eye on the future makes this work meaningful. “I have two young grandchildren,” says John Bost, the president of the Clemmons Community Foundation in Clemmons, N.C. “They need a future they can grow into, and it won’t be the past I’ve lived out of.”

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This content was produced in partnership with the Ewing Marion Kauffman Foundation, which works in entrepreneurship and education to create opportunities and connect people to the tools they need to achieve success, change their futures and give back to their communities. In June 2017, the foundation hosted its inaugural ESHIP Summit, convening 435 leaders fighting to break down barriers for entrepreneurs across the country.

Inside the Company That Recognized the Importance of Corporate Diversity 50 Years Ago

When you think of Xerox, you probably think of copy machines. But what really should come to mind is diversity.
Back in 2009, Ursula Burns assumed the role of CEO — marking the first time that a Fortune 500 company not only hired an African-American female for the position, but also hired two female CEOs in a row. With women holding only 4.8 percent of CEO positions in Fortune 500 companies, and black CEOs in these companies numbering only six, Xerox’s diverse leadership is remarkable.
But it didn’t happen overnight.
The seeds for Burns’s rise were planted 50 years ago through an innovative, company-wide effort to enhance diversity that continues to bear fruit to this day.
According to Paul Solman of PBS NewsHour, during the summer of 1964, race riots broke out near Xerox’s headquarters in Rochester, N.Y. Company founder Joe Wilson decided to meet with black community leaders to find out what could make their situation better.
Damika Arnold, Xerox’s Global Diversity and Inclusion Manager, tells Solman that Wilson “found out that the reason why they were rioting is because they didn’t have access to jobs. So he pledged that the black people of the community would be able to get jobs at Xerox.”
Wilson kept his word and then some. Xerox launched a summer minority internship program — which is how now-CEO Burns first joined the company in 1980. By 1991, nine percent of Xerox’s managers were black, compared to just half a percent at other companies.
But Xerox wasn’t content to rest with just this achievement. Leaders in the company saw that women weren’t making the same gains as men were, and when they analyzed the discrepancy, they found it was due to the fact that women with children couldn’t rise through the ranks because of the strict work schedules imposed on plant managers. So Xerox implemented job-sharing programs. As a result, women (even those with young children) began rising up the ranks.
Burns tells Solman, women are “not dumb in manufacturing. We just — we need a lot more flexibility than you’re allowing us to have.”
Additionally, Xerox encouraged the formation of supportive groups among its workforce, such as the Women’s Alliance, the Black Women’s Leadership Council and a gay and lesbian group. These gave employees of all backgrounds a myriad of opportunities for mentorship and guidance.
Burns believes Xerox’s groundbreaking emphasis on diversity has allowed it to weather decades of change in the business technology industry. The best idea, she says, “is to engage as much difference, as much breadth as you can, because that gives you little peeks into where some of the big opportunities will be.”
MORE: More Diversity Doesn’t Have to Mean Decreased Social Mobility