Bluehost has created a spiffy infographic detailing how social media is being used by people to create positive social outcomes for society. As charities, nonprofits and businesses are becoming more like social enterprises, we’re seeing Americans really care about where their dollars are going. Among the notable statistics:
- 83% of Americans want brands to support causes
- 41% of people bought a product because it was associate with a cause
- >90% of people should be giving in the communities where they do business
The infographic also displays some of the charity campaigns that went viral through social media, including Malaria No More, It Gets Better Project and the World Wildlife Fund.