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Category: Environmental, Social, Governance

Why Business Can’t Sit Out the Childcare Crisis: Reflections from Capitol Hill

Posted on May 10, 2025May 10, 2025Allie Mahler, VP of Strategy & Studio Partnerships
Why Business Can’t Sit Out the Childcare Crisis: Reflections from Capitol Hill

Last month, I had the privilege of representing NationSwell at a first-of-its-kind gathering in Washington, D.C., where 50 business leaders came together alongside Moms First to advocate for one of the most urgent issues facing our workforce today: child care. 

Together, we met with lawmakers from both sides of the aisle to make the business case for childcare, sharing stories and solutions from across the country. We rallied behind two critical bipartisan bills—the Child Care Availability and Affordability Act, and the Child Care Workforce Act—and left with a clear takeaway: there’s more common ground on this issue than most people realize.

Here are a few reflections I’ve brought back with me.


Allie Mahler with Illinois State Representative and other childcare advocates

Allie Mahler and fellow childcare advocates in the U.S. House of Representatives


Child care is essential infrastructure 

Child care isn’t merely a family issue – it’s essential economic infrastructure. Every year, the U.S. economy loses $122 billion due to child care breakdowns and disruptions from absenteeism, turnover, and productivity gaps. 

As Reshma Saujani, Founder & CEO of Moms First put it, “Childcare is the linchpin of economic security.” For families, the cost of child care now exceeds rent in all 50 states, with Americans spending an average of 24% of their annual income on child care expenses. And for employers, inaction means losing critical talent – and having to compensate for turnover and hiring. 

Companies that have stepped up are already seeing measurable returns. Toyota found that even a 1% improvement in workforce retention covered the cost of its child care program. At UPS, a pilot program across 7 sites saw a 70% reduction in turnover and an elimination of 1500 absences by offering back up childcare through Patch Caregiving. The business case isn’t just theoretical—it’s already working.


Employers can’t do this alone

While many companies are stepping up, they can’t solve the child care crisis on their own – nor should we expect them to. Public-private partnerships, smart federal investment, and coordinated local and regional policy efforts are all essential. The private sector has a role to play, but it must be part of a larger ecosystem of support.

Vermont’s Act 76, passed in 2023, represents one of the most significant child care efforts in the United States, bringing together policy makers from across the aisle in addition to businesses, employees, and child care providers. The story behind this legislation illustrates how business leaders and government can effectively partner to address the child care crisis. The groundbreaking legislation created a sustainable public funding mechanism for childcare through a 0.44% payroll tax, expanded eligibility for the Child Care Financial Assistance Program (CCFAP), and introduced the Readiness Payment Program. This collaboration created a governance model with business representation, demonstrating how employer engagement in policy development produces solutions benefiting the entire economic ecosystem. 

At the federal level, we are calling on employers to share stories with their legislators to underscore the importance of investing in child care policy, like The Child Care Availability and Affordability Act, which would broaden the the Child and Dependent Care Tax Credit (CDCTC) and Dependent Care Assistance Plans (DCAP) while increasing support for the Employer-Provided Child Care Tax Credit (often referenced as 45F).


There’s no one-size-fits-all solution 

The most effective care solutions are tailored to the needs of each workforce. Onsite care, flexible stipends, back-up care, partnerships with local providers—there are many models that work. The key is listening to your people to identify the underlying needs. Surveys are a starting point, but the most meaningful insights come from deeper conversations. For example, when UPS asked employees why they were missing shifts in a survey, they answered that it was due to illness. Deeper conversations revealed that these employees were staying home for child care challenges – a tangible issue that the company could help solve through a back-up care program. Leaders who take time to understand what employees really need build stronger programs and a more engaged workforce.

We’ve continued to see incredible solutions when it comes to taking care of employees and constituents from organizations like Mirza, Patch Caregiving, Upwards, Executives Partnering to Invest in Children (EPIC), TOOTRiS, Wellthy, Steamboat Resort, Park City’s Childcare Scholarship Program and so many more.

As Nando Cesarone, EVP & U.S. President at UPS says, “When you deliver for your people, they deliver for your customers.”


Awareness and access are key

Even in states with strong family leave policies, many employees don’t take advantage of these benefits simply because they’re unaware of what’s available or have difficulty navigating the process. Offering benefits isn’t enough—employers must take an active role in communicating clearly, simplifying the steps to access benefits, and fostering a culture where utilizing family benefits is normalized and supported. The ROI supports this investment – companies that invest in child care benefits can see an ROI from 90% up to 425% as evidenced by Moms First and BCG’s study The Employee Benefit That Pays for Itself. Implementing a ‘Care Concierge’ through an organization like Mirza or Wellthy, or an Employee Benefits Navigator through your HR team can make a big difference in supporting employees and ensuring they understand how to access and utilize existing benefits. 


Your voice matters

Throughout the day, one theme kept coming up: elected officials are listening. Whether you’re a business leader, parent, or advocate, your story can shape policy. Don’t underestimate the impact of a conversation, a phone call, or a personal note to your representative. Check out this resource page from Moms First and First Five Action from The First Five Years Fund to make your voice heard.


Building Blocks of Care

Child care is critical to how we build a thriving, inclusive economy. That’s why NationSwell created The Case for Childcare Collaborative in partnership with The Annie E. Casey Foundation and the American Family Insurance Dreams Foundation, among many more collaborators. This platform gives employers the insights, tools, and real-world strategies to lead on this issue and, just as importantly, to partner with others. Because meaningful change doesn’t happen in isolation. It happens when business leaders, caregivers, advocates, and policymakers come together around a shared vision. The care crisis is solvable. When we act with urgency, compassion, and collective resolve, we build the future working families deserve.


Allie Mahler is VP of Strategy & Studio Partnerships at NationSwell and leads the Case for Childcare Collaborative. Connect with her on LinkedIn or reach out to learn more about our work.

Posted in Environmental, Social, Governance

Prioritizing Clean Air in an AI Powered World

Posted on March 3, 2025May 5, 2025 by NationSwell Team
Prioritizing Clean Air in an AI Powered World

Smoking has long been acknowledged to be dangerous — no parent would recommend their kids take it up if they want to live a long, healthy life. But few people realize that air pollution has now moved ahead of tobacco and poor diet as a risk of death. As technology advances and wildfires rage due to excess deforestation and increased planet temperatures, are we spending enough time thinking about how innovation like AI can be leveraged to prioritize clean air and other essential resources in our future? 

Coupa and NationSwell are launching the Equal Air Collaborative to bring together leaders from across sectors to champion solutions to combat air pollution, ensuring that everyone — whatever their background, and wherever they live — has access to clean air and essential natural resources; and we are looking for other innovators to join us.

Every year, air pollution contributes to more than 10 million deaths globally. 99% of us are exposed, but some people suffer the health consequences more than others due to over-exposure or vulnerability — for example, low income communities, indigenous communities, children and older adults all experience greater pollution damage to their lungs and overall health. 

Despite shifts toward more sustainable processes and electric vehicles, EPA figures show that the combined emissions from industry, electric power and transportation contribute 76% of carbon air pollution. Plus, the increase in wildfires due to excess deforestation and increased planet temperatures are creating untenable levels of smoke. This is a global issue, as air particles know no borders, and it is an issue that affects certain communities more than others: lower income families are more likely to live near highways and factories, exposing them to greater risk of illness. 

We need innovation to ensure everyone has access to clean air. Coupa is an AI native, industry leading total spend management platform for businesses large and small, who have been leaning in to address the clean air emergency. In addition to their net zero carbon and SBTi validated climate reduction goals, in 2022 Coupa launched the Equal Air Project in partnership with Earth Watch, Sustainable Silicon Valley, and Yale School of Public Health. Coupa volunteers placed specialized sensors across the San Francisco Bay Area to test and monitor air quality. Yale School of Public Health monitored and analyzed data across two months to better understand local level exposures. The results proved that the quality of the air we breathe differs dramatically by zip code. 

Why should businesses like Coupa address access to clean air? Because it makes business sense. Skilled, reliable talent is hard to find, but if employees breathe polluted air they are more likely to get sick and experience reduced cognitive performance. Globally, 1.2 billion workdays are lost due to air pollution, and it’s projected to reach 3.8 billion days by 2060. 

As billions of dollars are pumped into AI development, we should consider how these powerful new tools can be used to solve systemic issues, some of which most people are completely unaware of — so-called hidden pollutants. Car tires, for example, are a highly dangerous pollutant that are yet to be regulated by any government. 

AI and big data can help us create inventive new ways to monitor and understand the emissions that exist. For example, a Penn State-led research team used AI and mobility data to improve the accuracy of air pollution predictive models by an average of 17.5%., which allows for more targeted interventions and mitigation for vulnerable areas. This type of improved modelling could make a significant impact when used at scale in industries. Dr. Krystal Pollitt at the Yale School of Public Health has created a wristband that allows individuals to understand their exposure to environmental chemicals around them utilizing AI. 

However,  while AI and technology broadly can significantly increase monitoring and detection of air molecules, it can also have a negative impact on air quality if we don’t consider the full life cycle of its development: the rapid expansion of data centers and energy use are leading some to warn of an oncoming energy crisis in the US. China offers us an insight into what this means for the air we breathe — studies show that increases in electricity consumption in China are associated with decreases in the air quality index.  

As AI becomes an evermore integrated presence in every aspect of our lives and particularly in the business sector, it’s essential for members of the business community to consider how their AI-powered products and services influence the air being breathed in and out every day by their employees, partners, and customers. 

Equal Air Collaborative held a conversation on The Bottom Line: Collective Action for Clean Air on Wednesday, April 24th to learn more and discuss solutions for a more responsible path forward.


Wristband photos from Dr. Krystal Pollitt at the Yale School of Public Health

Posted in Environmental, Social, Governance

The Multifaceted Benefits of Trees: A Corporate Perspective

Posted on October 25, 2024October 22, 2024 by NationSwell Team
The Multifaceted Benefits of Trees: A Corporate Perspective

Niagara Cares is Planting 125,000 Trees for a Greener Future

In today’s rapidly evolving corporate landscape, sustainability is not just a buzzword—it’s a critical component of responsible business practices.

As part of a series of ambitious initiatives for 2024, Niagara Cares, the philanthropic division of Niagara Bottling, is planting 125,000 trees across the United States and Mexico.

Ann Canela, Director of Corporate Giving at Niagara Bottling, encapsulates the mission: “Making a positive difference in our communities has been our priority for over 60 years. We are grateful for our partnerships and honored to support our communities by creating greener and healthier environments.”

Trees offer a multitude of benefits that span environmental, social, and economic realms. Environmentally, they improve air quality, conserve water, and support biodiversity. Socially, trees enhance community well-being by providing green spaces for recreation, promoting mental health, and offering educational opportunities. Economically, they contribute to energy savings and increase property values. Overall, trees are vital to creating healthier, more resilient, and vibrant communities.

Canela furthered: “We understand the profound impact our actions today will have on future generations, and we believe that businesses have a crucial role to play in fostering a sustainable future. The initiative to plant 125,000 trees is driven by Niagara’s dedication to environmental conservation and community well-being.”

In conjunction with incredible nonprofit partners such as Arbor Day Foundation and the National Forest Foundation, they are planting these trees torestore degraded areas and improve communities. The trees also contribute significantly to our efforts to restore 130 million gallons of water to the Colorado River and revitalize 7 miles along the Rio Grande.

Trees provide innumerable benefits, which include:

Environmental Benefits

  1. Carbon Sequestration: Trees are nature’s powerhouse in the fight against climate change, absorbing carbon dioxide (CO₂) from the atmosphere. On average, a single tree can absorb about 48 pounds of CO₂ annually. By planting 125,000 trees, we will help remove approximately 6 million pounds of CO₂ from the atmosphere each year.
  2. Air Quality Improvement: Trees act as natural air purifiers, trapping dust, pollen, and other pollutants. They also release oxygen, essential for all life. Improved air quality leads to healthier communities and a more vibrant, productive workforce.
  3. Water Conservation: Trees play a crucial role in conserving water by reducing runoff and erosion. Their root systems enhance soil structure, allowing water to infiltrate and recharge groundwater supplies. This is particularly vital in urban areas where impermeable surfaces dominate.
  4. Biodiversity Support: Trees provide habitat and nourishment for a wide range of wildlife, supporting biodiversity. This, in turn, helps maintain balanced ecosystems that are resilient to environmental changes.

Social Benefits

  1. Community Well-being: Green spaces with trees offer recreational opportunities and enhance the aesthetic appeal of neighborhoods. They provide a natural setting for physical activities, relaxation, and social interactions, contributing to the overall well-being of communities.
  2. Mental Health: Studies have shown that exposure to green spaces can reduce stress, anxiety, and depression. Trees and nature have a calming effect, promoting mental health and well-being.
  3. Educational Opportunities: Tree-planting initiatives can serve as educational platforms, raising awareness about environmental issues and fostering a sense of responsibility among participants, especially the younger generation.

Economic Benefits

  1. Energy Savings: Strategically planted trees can reduce energy costs by providing shade in the summer and windbreaks in the winter. This can lead to significant savings on heating and cooling expenses for businesses and homes alike.
  2. Property Value: Properties with well-maintained trees and green spaces tend to have higher market values. This can be a boon for real estate investments and community development projects.

The team at Niagara is currently filming a documentary with Good News Network, which will showcase their efforts in restoration.

“We invite our partners, Team Members, and stakeholders to join us in this endeavor and follow our progress, as we work together to create a greener, healthier, and more sustainable world,” said Canela.


Niagara Bottling is a sponsor of the NationSwell Summit 2024. Learn more about the event here.

Posted in Environmental, Social, Governance

Recapping Climate Week with NationSwell

Posted on September 27, 2024October 11, 2024 by NationSwell Team
Recapping Climate Week with NationSwell

Each year, the United Nations General Assembly and Climate Week bring thousands of cross-sector leaders from around the globe to New York City. Those leaders collectively take stock of our current state and continue the push toward solutions that protect our planet and people.

Bringing our physical presence to these proceedings is significant: During a high-stakes political moment, being together in person better allows us to share our knowledge, refocus our priorities, and reenergize ourselves for all of the important work that lies ahead. 

The NationSwell team was thrilled to host so many of you in New York City during Climate Week for conversations that were designed to inspire forward-thinking initiatives; facilitate solutions-sharing; help forge connections; and inspire our community of changemakers. 

In case you weren’t able to be with us, we’ve recapped highlights from a few of our gatherings below.


Opening Leadership Lunch

On Friday, September 20th, we sat down for lunch with a fantastic group of leaders for a moment of connection and a chance to pause and exhale ahead of a hectic week of events. Alongside our wonderful co-host, Vilas Dhar (president of the Patrick J. McGovern Foundation), guests shared the wisdom they bring to their leadership in order to keep it sustainable. 

Some of the insights shared included: 

  • The importance of seeking alignment around shared goals, not uniformity
  • The need to view challenges as stepping stones to growth and progress while embracing “not yet”
  • The ability to embrace humility and recognize what you can and can not know
  • Honoring and encouraging those with deep expertise to translate their knowledge into layman’s terms that others can engage with 
  • The essential role that hope has to play in driving progress — and the necessity of resisting weaponized optimism

Ringing the Nasdaq Bell

On Monday, NationSwell was honored to help ring in Climate Week — literally — by attending the opening Nasdaq bell ceremony. NationSwell Chief Social Impact Officer Virginia Tenpenny kicked things off alongside Deloitte Chief Impact Officer Van Zorbas, Coupa Vice President of ESG Gina Tesla, and Tiffany & Co. Foundation president Annika Dubrall, helping to usher in an exciting week of progress, collaboration, and solutions-sharing.


Signature Dinners on Leadership

As Climate Week got underway in earnest, we were thrilled to host three consecutive Signature Dinners on Leadership. While our in-person dinners always mark an opportunity to share, grapple with tough questions, and ultimately elevate one another, Climate Week felt like an especially poignant time to gather to lift up the practices, methods, tools, and resources that help us to navigate the complexities of our ever-changing world. 

From the finesse of maximizing impact with limited resources to the power of cross-sector collaborations to the radicality of rethinking corporate philanthropy, the dinners were at once far-reaching and deeply impactful.

A sampling of some of the most relevant insights from those conversations appear below:

  • Asking the right questions can be a catalyst for big transformation — critically examining the criteria used to make investments, and explicitly asking why underserved communities are not included as a consideration, can lead to more inclusive and effective interventions
  • We need to reframe our perspective in order to see opportunities for kindness and community in what is often characterized as a “fractured” society
  • We must recognize the “paradox of human perception” — our consistent tendency to overestimate the time we have and possibilities that exist
  • By establishing a practice of “checking in,” we can help foster a culture of belonging,allowing individuals to feel seen and understood
  • Seasoned leaders are at the vanguard of not only beating the odds, but changing the odds — retooling our resources and embracing key challenges in order to drive systemic change

NationSwell Open House

On Wednesday, we welcomed our community to the NationSwell offices in the Flatiron District for an afternoon of connection, workshopping sessions, and professional development (featuring professional headshots  and a recruiter station with job opportunities).

Leaders from our community presented and led discussions on a handful of critical issues: youth workforce development, featuring Christina Sass, President & CEO, International Youth Foundation; DEI, featuring Andrea Abrams, Executive Director, Defending American Values Coalition (DVAC); Human-centered future, featuring Baratunde Thurston, comedian and cofounder of Cultivated Wit; and Mission-Driven Recruitment, featuring Tauna Dean, Owner of KWC.

Our Open House also featured a briefing on the forthcoming election and reminders about the ways leaders and organizations can promote a healthy democracy this fall using resources like Civics Inc. — a framework that helps businesses enhance civic participation, improve information accessibility, and address fundamental rights — and our newly-developed election scenario planning toolkit, designed to prepare leaders for various election-related challenges.


Council Salon on AI X Climate

As the Open House concluded, some of our team members (and Baratunde!) journeyed uptown for a NationSwell Council salon on How Can AI Support the Climate Transition. 

Facilitated by Errika Moore, Executive Director for the national STEM Funders Network, the panel discussion featured Jean Louis Warnholz, Dr. John Frey, and Baratunde Thurston, with each speaker addressing a specific piece of how companies, systems, and people can harness AI and new technologies to pursue bold climate solutions. 

Here are just a few of the insights that were surfaced:

  • AI can help us to identify and strengthen the locus of change within our communities
  • If we have all-knowing technology in-hand, now is the right moment to get clear on exactly which types of questions we want to be asking
  • Unlocking the potential of AI to drive climate solutions will require us to become strong advocates for the good we wish to see
  • Consumptive decision-making is one of the cornerstone challenges of climate change
  • Access to unlimited resources can be a hindrance to innovation — constraints are not shackles, but a condition for greatness


Election Scenario Planning Workshop

Our Climate Week programming concluded with a workshop on 2024 Election Scenario Planning for Impact Leaders. Co-hosted with the Civic Business Initiative, the event was designed to help confront and mitigate the anxieties we’ve heard so many members of our community express in the midst of a challenging and high-stakes election. 

Our view is that scenario planning can help to engage with and offset the risks to your organizations, free enterprise, and American democracy this fall, and we are grateful to the members who showed up to the workshop and engaged in such a graceful, intention, and clear-eyed way.

Our participants surfaced fantastic insights on how we might best prepare ourselves for the outcome of the 2024 election, including:

  • How to develop or update your decision-making frameworks for both internal and external responses to crises
  • How to brace ourselves for a high level of emotional stress and anxiety in the workplace
  • The importance of creating intentional spaces for employees to discuss challenging and charged issues
  • The easy win of resocializing internal policies around political engagement
  • The utility of collaborating with industry associations and business groups to nail messaging
  • How to be explicit and proactive about articulating your organization’s values as they relate to American democracy

… and so much more.

We are deeply grateful to all who came from places near and far, and carved time out of their busy schedules, to gather with us in New York. The team at NationSwell is charged up, clear-eyed about the work ahead, and eager to continue driving lasting change with our ecosystem of changemakers.

Posted in Environmental, Social, Governance, Sustainability, What's PossibleTagged climate week, UNGA

The Takeaway | In the Green Seat: Lessons from Sustainability Executives on Designing for Impact

Posted on June 3, 2024January 24, 2025 by NationSwell Team
The Takeaway | In the Green Seat: Lessons from Sustainability Executives on Designing for Impact

With market forces and the regulatory environment converging to drive up demand for sustainability expertise in the private sector, the next few years will be pivotal for leaders hoping to develop and fine-tune their sustainability strategies.

On May 31st, NationSwell hosted a virtual Mainstage event called In the Green Seat: Lessons from Sustainability Executives on Designing for Impact that sought to unpack some of the wisdom, challenges, and unlocks shaping this dynamic moment.

Our featured panelists included Michael Kobori, Chief Sustainability Officer of Starbucks; Suzanne DiBianca, Executive Vice President & Chief Impact Officer of Salesforce; Erin Meezan, Chief Sustainability Officer of JLL; Letitia Ferrier Webster, Managing Director and Chief Sustainability Officer of Goldman Sachs Asset Management; and the event was moderated by Jason Rissman, Chief Experience Officer of NationSwell.

Here are some of the key learnings from the event:

– Embrace the unprecedented attention on sustainability to embed the work throughout the business. Sustainability practices are actively shifting from voluntary to mandatory, bringing it top of mind for business leaders. To succeed in mitigating risk, meeting disclosure requirements, and adding value to the business and its stakeholders, sustainability should be integrated into core business strategy. Ultimately, there is no sustainability without a sustainable business model. 

– Interrogate goals and ambitions to include cross-functional priorities, especially if inheriting an existing sustainability strategy. It is difficult to add sustainability to business goals after the fact, much like it’s difficult to add an impact lens to sustainability work once programs are already in motion. Don’t shy away from thought-provoking questions; asking a question as fundamental as “what would our ideal impact be?” can help you identify if your organization is focusing on the best questions and goals for its unique strengths. 

– Prioritize credible and actionable data. Collecting credible, auditable data helps with meeting reporting requirements and enables better strategic decisions, ESG performance projections, and roadmap development. At JLL, Chief Sustainability Officer Erin Meezan started an ESG Center of Excellence to bring together the business functions that generate and own ESG data, including finance, legal, and her own sustainability team. The Center’s activities have included  internal and external audits to assess data quality and data mapping. The Center aims to understand how many people are involved in data generation and identify opportunities for better efficiencies and digitization. 

– Weave sustainability and finance together to unlock new allies and innovation. By aligning financial resources with sustainability principles, companies can unlock new avenues for investment and innovation. All panelists agreed on the importance of bringing financial experts into the fold, as their skillsets are highly transferable to sustainability needs. Beyond personnel, adding a sustainability lens to traditional finance mechanisms can help unlock innovation and generate continued demand for sustainability from investors, as noted by Goldman Sachs CSO Letitia Webster. Large companies are already innovating based on these ideas; for example, Salesforce used a green bond to finance its acquisition of Slack, which allowed it to subsequently invest in additional products like Net Zero cloud.

– Understand your company’s unique role to play across various spheres of influence. It is impossible for any company to be involved in every aspect of sustainability work, so staying focused and playing to your company’s strengths is crucial. There are areas to make significant progress against your climate goals, such as focusing on building infrastructure or circularity in product materials. For example, at Starbucks, new employees all receive a reusable coffee cup that they can also use for their on-shift drinks. It’s an internal-foused change but one with significant impact: Starbucks CSO Michael Kobori estimates that 300 million cups will be saved through this initiative. Meanwhile, at Salesforce, EVP and Chief Impact Officer Suzanne DiBianca categorizes Salesforce’s opportunities under four main spheres of influence: employees, peer networks, policy, and customers. Salesforce’s activities in each of these areas are defined by the company’s inherent strengths – for example, the size of the employee base, or the use of technology to enhance customers’ understanding of their own sustainability impact. 

– Maintain aspiration and passion as drivers of innovation and impact. Historically, sustainability work has been driven by passionate employees and ambitious targets. New regulations and stakeholder interest bring new scrutiny to the work, and ambitious goals will need to be backed up by data and evaluated in the context of the potential scrutiny they will attract. Scrutiny might make ambitious goals more daunting, but at the end of the day, stakeholders expect the work to proceed and increase in impact. Sustainability leaders have an opportunity to shift certain aspects of the work to more natural homes within the organization with the right stakeholder engagement, incentive alignment, and collaboration across functions, leaving the sustainability team with additional capacity for creativity and innovation. 

– Ally with peers to strengthen impact. By fostering strategic alliances with industry peers, non-governmental organizations, and local communities, companies can strengthen accountability, share best practices, and amplify impact. At Goldman Sachs, CSO Letitia Webster is convening fellow leaders to share challenges and opportunities to mobilize partnerships. When partnerships come to fruition, they can shift entire industries – for example, CSO Suzanne DiBianca shared the significance of Salesforce’s participation in advanced market commitments alongside peers like Meta and Google.

View the full conversation:

Posted in Environmental, Social, Governance, Event Takeaways

Place-Based Impact with Tomi Hiers & Tony Pipa

Posted on February 21, 2024February 21, 2024 by NationSwell Team
Place-Based Impact with Tomi Hiers & Tony Pipa

NationSwell has spent nearly a year facilitating  the ‘Putting Place-Based Impact Into Practice’ Collaborative: an initiative focused on uncovering opportunities for more funders to implement  place-based philanthropic strategies that ensure that growth and development in different geographies across the U.S. is community-centered, enriching for local and new residents, and equitable for all. 

To understand the significance of place-based strategies and why buy-in across the public and private sectors is essential to their success, we spoke with two of our Collaborative experts: Tomi Hiers, Vice President of the Center for Civic Sites and Community Change at the Annie E. Casey Foundation (Casey), and Tony Pipa, Senior Fellow, Global Economy and Development, Center for Sustainable Development at the Brookings Institution.

Here’s what they had to say:

NationSwell: Tell us a little about the work you do as it relates to place-based impact. What’s unique about the work you’re leading? What are the strategies, approaches, or models you use to reach your goals? Tomi, let’s start with you.

Hiers: Casey’s place-based work — that we call community change work — supports local efforts to improve communities where young people and their families live, work and play, in the Foundation’s hometowns of Baltimore and Atlanta, as well as strategic initiatives in targeted cities across the country. Our work continues to be undergirded by the belief that strong communities are possible when young people have the family connections, relationships, communities and educational and employment opportunities they need to thrive.

Our current approach has evolved, informed by lessons from earlier place-based initiatives. Take our first attempt at large-scale community change, New Futures. This five-year effort launched in 1988, and aimed to improve opportunities for kids living in low-income neighborhoods and at-risk of dropping out of high school. It taught us some key lessons for this type of work. What really stuck with me was that addressing issues narrowly defined by institutions does not change individual lives. Plus, not every community is ready to take on comprehensive change; and you have to make space for mid-course corrections.

Making Connections (1999) was another example. It was a really ambitious 10-year community change initiative launched in ten sites across the country, aimed at improving the lives of children using a comprehensive approach towards strengthening families. We learned many things — critically, the importance of integrating services for children and parents; recognizing unique challenges each community faces; understanding complexities of managing and measuring community change; setting realistic goals and defining effective ways to harness and learn from data.

NationSwell: Amazing — thank you for such a comprehensive overview and insights. Tony, you are focused on rural communities. Tell us more about your approach.

Pipa: I lead two different initiatives around place-based impact: 

Firstly, I work with local government officials and leaders of local institutions in cities, globally, that use the Sustainable Development Goals (SDGs) as a policy framework. The SDGs require a data and goal-driven discipline, where targets are set with transparent, concrete metrics and an end date; this can mobilize collective action and widespread participation and partnerships. Since they are a global framework, it also allows local residents to see the solutions they pursue in their own community as a contribution to progress at a global scale. 

Secondly, I focus on improving the effectiveness of federal policy to support and improve economic opportunities and resilience in rural places that have been left behind in the U.S, and are exceptionally diverse, racially, geographically, and economically. These small towns have limited governance capacity – volunteer elected officials, thinly staffed city halls, limited ecosystem of nonprofit and public institutions, and people involved in place-based strategies may already hold multiple positions in the community. However, people from different socio-economic backgrounds are more closely integrated in rural communities, and the lack of bureaucracy means progress can happen more immediately with the right people and resources. 

NationSwell: This work requires such human empathy with the communities you serve. I’d love to know more about your personal journeys into this work. Was there a moment in your personal life or in your professional journey that led you here?

Hiers: My mom was a longtime union member and organizer (I call her Norma Rae!), so I have always focused on finding ways to “make things better” for others. I almost followed in her footsteps to become an organizer, but instead began my career in the Baltimore Mayor’s Office, coordinating a community violence prevention program which sought to not only reduce crime, but reduce the “fear of crime.” The voices of the people who lived in the communities where the work took place were integral in setting priorities, developing strategy and getting the work done. 

I am fortunate to have been taught to not only understand and respect the expertise that exists in communities, but the magic that can happen when community leaders and those who oversee agencies and institutions work together, crafting holistic solutions to tackle problems. Deep collaboration has been a constant throughout my career and it remains important.

Pipa: The primary objective underlying my professional career has been to address the root causes of poverty and open up opportunities for people who are marginalized in their efforts to fulfill their potential, whether because of their race or where they live. My very first job was as the first executive director and employee of a local Habitat for Humanity affiliate, and it showed me how the community itself – the physical place and its local history, institutions, culture, level of political power and investment – was central in defining the realm of possibility available to the people living there. 

As someone who grew up in a rural town of about 2,000 in central Pennsylvania, I have an intrinsic appreciation of how my place molded me – my values, my dreams, my aspirations. While “identity” is a word oft-used to describe our politics today, we generally think about it in relation to a person, forgetting that communities have identities too – and that the future prospects of a place are closely linked to its identity. 

NationSwell: We’ve been hearing about the idea of “thinking globally and acting locally” in some form since 1915, when Patrick Geddes wrote Cities in Evolution. But from your perspective what’s behind the recent surge of interest in place-based impact?

Pipa: Inequality has surged in the last several decades, with growing awareness of the extent to which wealth and income have aggregated at the very top of the socio-economic scale. Yet that surge in inequality is not confined to individuals – our country has also experienced rapid and significant geographic inequality. A small cohort of “superstar” cities have primarily driven economic growth in the U.S. since the mid-2000s, leaving behind many other communities, especially places in the middle of the country and rural areas. Even before the pandemic struck in early 2020, employment and labor rate participation in rural areas had not recovered to levels experienced before the Great Recession of 2008. Recognizing that places have been left out and left behind has captured the country’s attention, with renewed interest in undertaking strategies and approaches that can more evenly distribute prosperity, economic security, and resilience across the country at the macro level and across different communities and neighborhoods at the micro level. 

Hiers: I have always believed that people with lived experience should be involved in defining the issues that impact them and developing the necessary solutions. That thinking has become more widely accepted, post 2020, in my opinion. Increasingly, there are expectations that advisory boards and committees include impacted populations or that there will be mechanisms for the “voices” of those who are impacted to be a part of the processes of finding solutions.

Lessons that Casey learned through its earliest community change work, include the belief that resident involvement and leadership can mean the difference between short-lived and lasting change in a community and that residents should be actively involved in shaping their neighborhood’s future. In Baltimore, the Workforce Development Board — charged with guiding the expenditure of federal workforce funds — now not only has a committee focused on youth workforce needs, but that committee actually includes young people and meets during times that are convenient for them.  

NationSwell: What do you think is most promising about place-based strategies and their ability to support thriving communities?

Pipa: Change must be owned and led by the people who live in a community for it to be successful and sustained. From my perspective, place-based strategies force us to rebuild our democratic muscle – ie, they help communities create governance models, collaboration, partnerships, and even interpersonal relationships that are literally democracy in action, with people coming together to create solutions to the problems their communities face or to expand opportunities for their collective future. From an informal coalition of farmers in rural Michigan who jointly negotiated a revenue-sharing lease for a major clean energy project, to an initiative where the leaders of fifteen jurisdictions worked together to create shared priorities on managing the growth brought by a major industrial development in central Ohio, I have been amazed to witness the diversity of cooperation reflected in different place-based strategies, and it offers optimism for our future as a country. 

Hiers: I think the practice of joining existing work happening in communities, rather than starting from scratch, is very promising. As a national funder, Casey appreciates and takes advantage of opportunities to join, support and strengthen existing community-based initiatives, bringing not only our investments but also what we have learned over the years to those efforts. 

NationSwell: What are some of the biggest challenges — systemic or otherwise — in the space for you, and for your peer leaders?

Hiers:  Single or even clusters of neighborhoods are not the unit of scale that is necessary for long-term change. So, leaders must think simultaneously about short-term outcomes and the on-ramp to long-term outcomes. In other words, we should think about the path toward making things better not just for the kids in one school, but the kids in the entire school district.

Pipa: In an increasingly polarized political environment, divisions and differences in communities have become sharper and sometimes even threatening. This makes it challenging to build the trust and relationships that can enable place-based partnerships to succeed. It can even make it hard for people to believe in the possibility of coming together for collaborative action, dampening that all-important currency: a sense of hope.

Also, for place-based partnerships, depth of impact may be as important or as consequential as breadth of impact. This may require a shift in language or mindset for some philanthropies, and require time and a willingness to change. 

NationSwell: Thank you for sharing your experience on this issue. To finish, is there a call to action you have for others who are interested in putting place-based strategies into practice?

Hiers: First, think about how the program or innovation will gain traction to positively impact more people over time. Working with systems, agencies and institutions matters: programmatic interventions are not a permanent solution for deeply entrenched issues that typically reside in public agencies. 

Second, make space at the table for everyone, including community residents and young people. Resident involvement and leadership can mean the difference between short-lived and lasting change. 

Third, join existing efforts, versus starting from scratch. Finally, tell stories and don’t be afraid to share lessons, even the bad ones. Understanding what did not work is just as important as understanding what worked.

Pipa: 1. Set a diverse table and be intentional about building relationships and trust. I recently talked with a place-based collaborative redressing local health disparities that over its couple-decade existence has started every meeting with a meal. 

2. Listen, then lead from behind. Let communities fashion their own agenda based on their own unique history, political dynamics, and set of partners and relationships – and then support that. 

3. Challenge yourself to recognize that depth of impact may sometimes be what the situation calls for.

4. Provide a platform for stories from the very beginning. The stories a community tells about itself are a key part of a community’s identity – support and reinforce this, and above all, don’t forget it!

Posted in Environmental, Social, Governance

The Takeaway | AI x Climate: Our Make or Break Moment

Posted on November 30, 2023January 24, 2025 by NationSwell Team
The Takeaway | AI x Climate: Our Make or Break Moment

On Tuesday, November 28th, NationSwell convened a panel of thought leaders, experts, and innovators at the intersection of AI and Climate to explore the transformative potential of AI in addressing climate-related issues.

Here are the takeaways from the event:

Where there lies opportunity for deploying technology to efficiently manage the impacts of the climate crisis, there also lies remarkable environmental risks. AI-driven technology solutions can generate positive climate progress. For instance, Amini AI brings data to smallholder farmers in Africa to drive their economic inclusion and supply chain resilience. And Pano AI uses AI-powered detection technology to mitigate and manage wildfires. While these types of solutions are needed, deploying AI may also increase environmental challenges. Consider this: if the global population switches from web-based Google searches to AI, increased electricity use would equate to the entire energy usage of the country of Ireland.

The tradeoff between AI-powered efficiency and climate impacts can be partially addressed with better alignment to our natural biorhythm. While AI is often celebrated as a tool for moving faster, speed is not necessarily equivalent to productivity in the context of climate action. Solutions like carbon-aware computing allow software companies to calibrate their operations in ways that work harmoniously with natural sources of energy (for example, increasing solar energy usage when it’s sunny, and decreasing usage when it’s not sunny). This type of technological fix can be applied to AI, and help companies advance toward their 2050 climate goals effectively and quickly.

Companies at the forefront of developing and advancing AI climate tech should exercise their collective power to standardize an ethical code of conduct. A select few private sector companies are driving AI modeling for climate, positioning them as authorities in the space. Unlike other fields – such as engineering, law, and medicine – AI is not bound to a code of ethics. Companies leading the advancement of AI, particularly those making algorithmic decisions, have a responsibility to standardize safe and best practices. Specific AI climate concerns include implications for carbon emissions and effects on low-income communities.

There is a demand for talent that bridges AI and climate expertise, and job seekers can leverage new platforms for upskilling. Since ChatGPT went public, the market for AI startups has expanded; in the past year, over 100 AI and climate startups have been founded. There is high demand for talent at this intersection, but emerging positions require a unique set of green knowledge and skills. Platforms like Climatebase, Terra.do and Learn.greensoftware.foundation can help job seekers upskill and attain available jobs, meeting demand in the labor market.

There is a literacy gap between the general public and AI creators that puts consumers at risk of making poor and uninformed consumption decisions. One of the greatest challenges arising out of increasing public availability to AI and climate technology is a literacy gap. Consumers are unaware of what is needed to make informed and responsible decisions, and the risks posed by poor decision-making are unknown.

A consortium of collaborators is needed to accelerate companies’ climate progress. Companies are aware of the macroeconomic and moral case for investing in climate. Their incentives are molded largely by the Inflation Reduction Act, but their progress is halted by slow deployment of capital. To move forward with their ambitions, organizations can harness public-private partnerships to access shared values, support, strategies, and funding.

View the full panel discussion:


Thank you to our co-moderators Aimee Rawlins (Senior Editor, Fast Company) and Sid Espinosa (Head of Social Impact, GitHub) and our panelists Asim Hussain (Chairperson & Executive Director, Green Software Foundation), Claudine Emeott (Partner, Salesforce Ventures Impact Fund), Scott Gigante (Founding Engineer, Sightline Climate (CTVC)), and Jen Majernik Huffstetler (Chief Product Sustainability Officer and Vice President/General Manager, Intel Corporation Future Platform Strategy) for the thoughtful and insightful discussion.

This event was presented by NationSwell. To learn more, visit us at nationswell.com

Posted in Environmental, Social, Governance, Event Takeaways

Advancing Food Security: An Interview With Starbucks’ Meghann Glavin

Posted on October 18, 2023July 20, 2024 by Anthony Smith
Advancing Food Security: An Interview With Starbucks’ Meghann Glavin

Amid extreme and unprecedented worldwide pressures, global hunger and food insecurity remain at an all-time high. According to a United Nations report, up to 783 million people faced serious hunger in 2022, and 2.4 billion lacked access to adequate food to feed themselves or their families.

In celebration of World Food Day this week, NationSwell is profiling some of the social impact and sustainability leaders in its community whose standard-setting initiatives are advancing global food security in innovative, scalable, and measurable ways. 

For this installment, NationSwell interviewed Meghann Glavin, director of Global Responsibility at Starbucks Coffee Company, on the programs she and her team are leading to address hunger in communities across the world. Here’s what she had to say.

Anthony Smith, Editor at Large, NationSwell: What are some of the initiatives you and your team are leading at Starbucks to help advance food security?

Meghann Glavin, director of Global Responsibility, Starbucks Coffee Company: In 2016, inspired by our partners who advocated for a program, we launched the Starbucks FoodShare donation program in partnership with Feeding America, Second Harvest Canada and other hunger-relief organizations. Since then, we have invested more than $60 million into hunger relief and donated the equivalent of 50 million meals. 

We are especially proud that, for the majority of our stores, we rescue our own food – leveraging our broad logistics network to backhaul and consolidate food from thousands of stores every night. This takes unnecessary trucks off the road and removes the logistics burden from food banks and agencies who can then focus on serving communities and clients.  

Smith, NationSwell: What impact have these initiatives — and others like them at Starbucks — had on hunger?

Glavin, Starbucks: I shared the scale of impact from FoodShare on our communities – and we are also proud that as part of our commitment to the planet, the more than 60 million pounds of food we have donated have also diverted more than 120 million pounds of CO2 equivalent from waste streams.  

Beyond FoodShare, we are also proud of the work we have done with Feeding America through our Equitable Food Access Grants. Over the last 3 years, we have invested more than $5M into this innovative grant program, which has resulted in the distribution of 7 million pounds of food, serviced more than 1 million individuals, including 280,000 children, and engaged more than 3,000 neighbors and 400 community partner organizations.  

And, I’m most inspired by the stories about the thousands of people who make this program happen every day – our partners who pack food daily and volunteer at hunger relief organizations regularly connecting with their communities, delivery truck drivers who make the program possible, and the creative chefs at food banks and agencies who are repurposing Starbucks food items to make amazing meals for their clients. Read more about the individuals directly engaged in the FoodShare program. 

Smith, NationSwell: Why is this issue important to your organization, and why does this issue matter to you personally?

Glavin, Starbucks: According to Feeding America, more than 34 million people, including 9 million children, are food insecure in the United States alone, which means it is in every community we serve. From our first store in Pike Place Market – which works closely with the Pike Place Market Food Bank – we have always been about so much more than great coffee. Our mission is deeply rooted in community. 

We believe it is our role and responsibility to help strengthen the communities we serve and give back more than we take from the planet. Our partners (employees) see hunger in their communities and their care and concern drives and sustains this work.   

Smith, NationSwell Do you have a call to action to other sustainability or impact leads at other organizations large and small? Do you have a call to action to the general public?

Glavin, Starbucks: In addition to food insecurity, food waste is a major issue for climate change. According to WWF, we could reduce human caused greenhouse gas emissions by 6-8% if we stop wasting food. We have proven through this work that we can get food to those who need it and divert it from landfill, all inspired by our partners, our customers and communities. There are systems in place to make this possible, and we encourage others to join us and other leading companies. 

Posted in Environmental, Social, Governance

Advancing Food Security: An Interview With PepsiCo’s C.D. Glin

Posted on October 17, 2023October 17, 2023 by NationSwell Team
Advancing Food Security: An Interview With PepsiCo’s C.D. Glin

Amid extreme and unprecedented worldwide pressures, global hunger and food insecurity remain at an all-time high. According to a United Nations report, up to 783 million people faced serious hunger in 2022, and 2.4 billion lacked access to adequate food to feed themselves or their families.

In celebration of World Food Day this week, NationSwell is profiling some of the social impact and sustainability leaders in its community whose standard-setting initiatives are advancing global food security in innovative, scalable, and measurable ways. 

For this installment, NationSwell interviewed C.D. Glin, President of the PepsiCo Foundation and Global Head of Social Impact at PepsiCo, on the programs he and his team are leading to address hunger in communities across the world. Here’s what he had to say about why working with global and local non profits is essential to any global organization, how to bring an organization’s full capabilities to bear across impact initiatives, and the importance of staying committed.

Anthony Smith, Editor at Large, NationSwell: Thank you so much for agreeing to speak with us today. What are some of the statistics and numbers that help illuminate why hunger is such an urgent problem facing our world today — and how it’s changed in the last five years? 

C.D. Glin, President, PepsiCo Foundation, Global Head of Social Impact, PepsiCo:  The world is facing a dire hunger crisis right now, and it’s been exacerbated by the three C’s: COVID, climate change, and conflict shocks around the world. An expected 345 million people are projected to be food insecure in 2023, a number that’s more than double the number from 2020. It’s an increase of almost 200 million since pre-pandemic levels and the early days of COVID. But if we zoom in on those numbers, we see that over 40 million people across 51 countries are in an emergency hunger situation — one that’s only getting worse from acute food insecurity. And every war, conflict, or disruption our world has faced has had an indiscriminate and disproportionate impact on the children in these nations: 45 million children under five years of age are estimated to suffer from acute malnutrition.

Without life saving actions, we’re at risk of those numbers growing. We’re at risk of millions falling into catastrophic — or even famine — conditions. And we shouldn’t think that because we live in the United States, we’re insulated from these challenges. Our country has over 34 million people that are food insecure.

These sad, shocking numbers are a call to action. As one of the largest food and beverage companies, we, at PepsiCo, see this as an integral intervention area for us on a global scale. We’re a company that uses ingredients from the land to make  products consumers love. We source 30 crops from more than 7 million acres across 60 countries, so we’re operating on a global scale. Agriculture isn’t only crucial to our business, but also to the growers and the communities around the world where we source and operate.  

We’re rooted in agriculture, and we’re rooted in people. When you look at what PepsiCo is actually packaging in some of our most iconic brands, at a fundamental level, it’s really potatoes, corn, and oats. That’s why advancing global food security is so core to everything we do. We feel it’s incumbent upon us to play a critical role in leveraging our global capabilities to achieve local impact, to contribute to a sustainable, regenerative, and inclusive food system in the communities where we live and where we work.

Smith, NationSwell: What are some of the initiatives you and your team are leading at PepsiCo to help advance food security?

Glin, PepsiCo: We bring together everything we do under a strategic umbrella called PepsiCo Positive. I’ve always been a big believer that business could be a positive force for good, and PepsiCo Positive is an end-to-end transformation that positions sustainability and human capital at the center of how we’re going to create value and inspire positive change for people and the planet. Everything we do as a company — how we make, move, sell our products, and inspire people through our brands — supports this PepsiCo Positive ambition to really be a positive force for good for people and planet. 

That leads to us making real commitments, like our global commitment to increase nutritious food access for 50 million people by 2030. And it also led to us making a commitment to invest $100 million dollars through 2030 as part of the Zero Hunger private sector pledge.

I’m fortunate to lead the PepsiCo Foundation, and our focus and contribution to this broader end-to-end transformation of the company is at the center of what we do. At the PepsiCo Foundation, we’re trying to make the world a better place by combatting hunger, by reversing mild and moderate malnutrition in children, and by spurring the adoption of a sustainable, inclusive, and regenerative agricultural system. 

To combat hunger, our foundation has a program called Food for Good, a social enterprise where we source, pack, and deliver meals across the US on a daily basis to schools and afterschool programs, so that we can fill the gap for children during times when meals aren’t covered by schools. That includes the summer and weekends.If you think about the fact that a lot of children get their food through school, if they’re food insecure at home, then it follows that when there is no school, some kids may be going hungry. Food for Good steps in to fill that gap, and helps to keep kids fed.

To combat malnutrition, in Central America, South America, and India, we have a program through Quaker to address malnutrition with  highly nutritious biscuits and grains that serve as a supplementary food product. As a food company, we’re able to create it, but we’ve made the strategic decision to partner with local non-profits that are deeply rooted in the communities to provide the mothers and families of these children with access to this special food, this supplementary food product to be able to address their medical issue and their malnutrition.

To advance sustainable and regenerative agriculture, we partner with CARE and other local non-profits around the world  to support female smallholder farmers, improving their incomes, increasing their productivity, providing more access to nutrition for  themselves and their families. 

These programs are not nice to haves, they’re must-haves. These are things that we have to do to ensure that the food system we build today will feed the future. Of course, we can write checks, but we also want to make lasting change. And that’s really what’s really important. It’s more than the funding, it’s all the capabilities that we bring to this fight, a fight for a transformation in the food system where PepsiCo can model how others in the private sector can continue to serve and to grow. 

Smith, NationSwell: What impact have these initiatives — and others like them at PepsiCo — had on hunger?

Glin, PepsiCo: We’re a big company that can really make a big difference in people’s lives. Today, if you look at our efforts to address global hunger, we’ve delivered more than 270 million meals to more than 46 million people around the world. 

On top of the impact metrics we’re tracking, we’re also doubling down and making real financial commitments to continue to do more. Just last year, we partnered with over 100 nonprofits across 16 countries to implement local solutions that address the unique challenges of each community. Those partnerships have a real impact on people’s daily lives, providing critical nutrition and agricultural productivity for today, and better positioning vulnerable communities to face the uncertainty of tomorrow.

And in our program to support female smallholder farmers in agriculture, we set an ambitious goal of reaching five million farmers and members of their communities — and so far we’ve reached three million. That’s real momentum and is turning into one of our proudest moments. We feel like we have the ability to be a catalyst for change for others, to encourage them to address food insecurity. We want to bring as many as we can along on this journey.

Smith, NationSwell: Why is this issue personal to you?

Glin, PepsiCo: My career has been focused on service to others, whether it’s in my time as a Peace Corps volunteer, my tenure in the Obama administration, or my time now where I have the opportunity to serve communities around the world as a private sector social impact leader. But at my core, I’m moved by the desire to use these platforms to empower and encourage others to do more, to bring about transformational change for themselves, their families, their communities, and ultimately their countries. 

Today, I’m proud to say that I’m in my dream job. Because of our size, scale, and commitment, we can have a big impact, not only directly on communities and families, but on other companies that want to be a part of a change, that want to join us and look at collective action together. No one company can do this  alone; we can go further and do more together.

Smith, NationSwell: What’s your call to action to the community of practice who’ll read this?

Glin, PepsiCo: For me, it’s all about the three C’s. First, curiosity. Let’s make sure that when people think about these issues, they’re curious. I can give you so many stats about hunger and why we need to work to solve it together, but what goes further in people is if they embrace their curiosity. 

The second C is about contributing. Martin Luther King, Jr. said that everyone can be great because everyone can serve. Whether people are volunteering, contributing their time in the form of mentoring, bringing their capabilities to bear with local organizations, or funding things worth funding, we can all contribute.  

And the last C is the importance of staying committed. This is a journey, not a sprint. The journey of a thousand miles begins with a single step, but there are 999 more after that. If we ask ourselves and our organizations what we do to prove that we’re committed to helping others, that’s going to drive real change.

Posted in Environmental, Social, Governance, Sustainability

Advancing Food Security: An Interview With Chobani’s Becca Dittrich

Posted on October 16, 2023October 17, 2023 by NationSwell Team
Advancing Food Security: An Interview With Chobani’s Becca Dittrich

Amid extreme and unprecedented worldwide pressures, global hunger and food insecurity remain at an all-time high. According to a United Nations report, up to 783 million people faced serious hunger in 2022, and 2.4 billion lacked access to adequate food to feed themselves or their families.

In celebration of World Food Day this week, NationSwell is profiling some of the social impact and sustainability leaders in its community whose standard-setting initiatives are advancing global food security in innovative, scalable, and measurable ways. 

For this installment, NationSwell interviewed Becca Dittrich, Vice President of Impact at Chobani, on the programs she and her team are leading to address hunger in communities across the world. Here’s what she had to say about how hunger is keeping children from succeeding, the power of mobilizing your employees collectively, and why community-focused initiatives are so core to advancing solutions to solve hunger. 

Anthony Smith, Editor at Large, NationSwell: Thank you so much for agreeing to speak with us today. What are some of the statistics and numbers that help illuminate why hunger is such an urgent problem facing our world today — and how it’s changed in the last five years?

Becca Dittrich, Vice President of Impact, Chobani: 9 million children in the United States — a number equivalent to one out of every eight kids — are hungry. I know it’s important to start with the numbers like that, but it’s equally important to me to ground those statistics in what that means in real life for a kid. When a kid is hungry, and we’re still asking that child to go to school, to learn, to engage with their friends, we have to understand that from a health perspective, they just can’t do that because their body is in starvation mode. Hunger is quite literally putting our nation’s children on a path to failure that’s unfair. At Chobani, we believe that we have a deep commitment to rectifying this inequity.

If you know anything about Chobani, you know that our communities are the biggest focus for us and what we care about. When we look at our community in Twin Falls County where one of our plants is, there are just over 8000 individuals who are hungry, 2500 of them are kids. When we look at Chenango and Otsego counties, which is where our plant in upstate New York is, there are just over 2000 kids who are hungry, and just over 10,000 individuals in total who are hungry. Those numbers are on the higher side for small towns in rural areas, especially in upstate New York. 

Chobani is deeply committed to having an influence on those food insecurity rates in the communities that we love and we care about so deeply. But the devastating reality of what we’re seeing — right now in particular — is that food insecurity rates are rising because there were benefits offered to individuals related to the Supplemental Nutrition Assistance Program (SNAP) during the pandemic that a lot of states have rolled back. It’s made an economically challenging time for many Americans even more of a struggle for those families.

Smith, NationSwell: What are some of the initiatives you and your team are leading at Chobani to help advance food security?

Dittrich, Chobani: This week we actually kick off a new and exciting initiative to mark World Food Day – Let’s Eat Week. During this week-long activation, employees across all our Chobani locations will volunteer to assemble and distribute over 10,000 nutritious meals to the children and families in need right in our backyards.  

Another great program that we lead in both our Twin Falls and our upstate New York plants, is the Community Impact Fund, which is a grant program for organizations in the food and nutrition security spaces. One of the unique things about that program is that we use an employee committee to vote on which community-based organization should receive those grants. I really love this program; it’s a beautiful encapsulation of how we at Chobani care about the needs of our community, and the way we empower our community to tell us what those specific needs are, rather than making assumptions about what’s best for them without their input. And then we work really, really hard to meet those needs.

Also, the Community Impact team has spent years building these beautiful, deep relationships with schools, food pantries, and food banks in the area to understand their needs and challenges to get our product into the hands of the folks who need it most. The underlying thread is that we believe in truly listening to the community’s needs as it relates to food and nutrition insecurity, and we seek to understand and to meet those wherever and however we can. 

The goal is that our whole Chobani family collectively cares deeply about the issue of child hunger, and we’re working together  on the fight to eradicate child hunger. It’s not a mission that’s held up by corporate and then just forced down — it’s something that we as a whole really push forward, and this gives our employees the opportunity to work directly with a school, or with a group of kids who are struggling, and provides us all with an opportunity to take care of them, and meet their needs.  

Now, the community-based, grassroots approach is so core to who we are at Chobani, but we also know that there are large organizations doing incredible work to advance food security for children, and part of our mission at Chobani is to figure out how we can put our brand behind those organizations to accelerate and scale their work forward. We just launched our Child Hunger Batch products to raise money for Edesia, an incredible organization that fights malnutrition around the world. It’s so important to identify partner organizations like Edesia in whose mission we really believe, and then help to promote their work so that we can continue to move them forward.

Smith, NationSwell: What impact have these initiatives — and others like them at Chobani — had on hunger?

Dittrich, Chobani: In 2022 alone, we donated 4.5 million units of our product. Some of those donations go to Feeding America, which distributes them to the food banks in their network. But it also includes other more intimate and direct approaches to giving. As an example, a lot of our employee population in upstate New York lives in Utica because it’s a bigger city when you compare it to the area the plant is, which is quite rural. But food insecurity rates of the Utica City school district are really severe — it’s about 75% of the student population. We donated a refrigerator to every school in the Utica school district. We did a little bit of a distribution of snacks to all the students right around the donation. And we’re committed to keeping those refrigerators stocked with snacks throughout the day, so that every student can get a boost of nutrition whenever they want one. It makes such a tremendous difference — the kind you might miss when you’re just looking at the numbers.

So, we could measure the impact of our donations on the full scale of all of our giving. But we could also measure it on this smaller scale, on the fact that when a kid’s belly grumbles in the middle of the day, they’ll have the ability to reach for a healthy snack in order to be more focused on a math test, rather than be distracted about the fact that they’re hungry, and they’re about to go home, and they might not have access to food to keep them safe and sated through the evening. It’s just a devastating thought to have.

Smith, NationSwell: Why is this issue personal to you?

Dittrich, Chobani: At Chobani, we believe in really good food, and we believe that good food is a right and it’s not a privilege. And that comes from the very founding of our company. Do we have some indulgent products? Yes. But who doesn’t deserve a birthday cake? 

Indulging is part of thriving, it’s part of the power of good food, and we know you can have that without artificial ingredients, and added sugars. And when you have thriving people, then you have thriving communities. That belief manifests itself in our entire dedication to solving child hunger because we believe that every child deserves access to good, wholesome food that gives them the energy to play on the playground with their friends, to socialize, to dream. We’re all dreamers at Chobani, and we want to foster the ability for kids to dream and to explore, and if they’re not eating good food, they can’t do that.

Smith, NationSwell: What’s your call to action to the community of practice who’ll read this?

Dittrich, Chobani: My call to action for social leads, or anyone at a company who is focused in this space, is to start local, start strategic, start in your own community. Your community needs you, and your own community can teach you. It can show you what’s going to help them thrive, and how you can really meet their needs.

That’s what’s been so beautiful about the journey of Chobani’s Community Impact work. We have listened to what the community needs, and we have responded tenfold, because that’s what they deserve.

I’d also encourage leaders to look at what your company says it cares about, and then look at how your company acts. If there’s a delta between those two, what is it, and how can you act as a shepherd of the impact mission and vision to close it?

But for individuals looking to take action, it can be tough to know where to start, or to feel like your efforts won’t make a difference, that they’ll just be a drop in a bucket. I’d say with vehemence that that’s fundamentally untrue. Every person’s efforts count. 

Posted in Environmental, Social, Governance, Sustainability

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