Guaranteed income is quickly evolving from bold idea to proven strategy—offering direct support to individuals and families with powerful results. In parallel, new models for delivering benefits, improving financial health, and reducing administrative burdens are helping to build a more resilient, inclusive economy.

On June 24, NationSwell convened a virtual Leader Roundtable dedicated to elevating the most promising innovations — what’s working, why it’s working, and what leaders across sectors need to know as they design or support efforts to scale economic dignity.

Below are some of the most salient takeaways from that event:

Insights:

Scale comes from not just new programs but also shifting existing systems. Explore how to “cashify” more parts of the social systems in place, and make them more equitable e.g. pushing to make large scale programs like TANF (Temporary Assistance for Needy Families) in California to be aligned to guaranteed income principles of ease, no strings, and trust in communities.

Deploy strategic pilots to generate momentum. From Boston to Appalachia, targeted pilots are building political will, seeding narrative change, and giving form to a more just economy. They galvanize support, build coalition muscle, and serve as “proof of concept” for broader policy momentum. With preemptive bills threatening local pilots and federal budget cuts looming, initial wins must be protected while pushing for more humane, equitable public systems. 

Every voice needs to sing the same song, but not the same note. Not every actor needs the same approach, but alignment on principles like dignity, agency, and equity is critical. From child tax credits to baby bonds to safety net reforms, harmony across efforts amplifies impact and drives scalable change.

Evolve with the movement. There is a tried and tested rubric for movement building: Provoke the big idea (e.g. instigate pilots, argue the case in public), Legitimize the idea (e.g. Legal changes, policy shifts, narrative change), and then Win. You may need new team members and new ways of talking about the big idea as you move through these phases. It’s ok if we need to move away from certain phrases over time — e.g. If “guaranteed income” feels politicized in corporate circles; the movement still moves forward.

Use language as leverage. “Every baby deserves a shot at the American dream” may resonate in rooms where “guaranteed income” doesn’t. In polarized environments, accessible, emotionally grounded framing builds bipartisan buy-in and unlocks doors policy can walk through. Policy that respects people’s agency leads to better outcomes and challenges long-standing assumptions about who is deserving.

Lead by scaffolding the movement. Corporate and private funders can play a critical role by supporting data harmonization across pilots, investing in messaging, and acting as connective tissue without wading into policy advocacy directly. They can amplify what’s working and help knit together a fragmented landscape.

Center proximity to those experiencing the challenge to build sustainable and scalable solutions. Conduct listening tours and establish a shared frame of reference among diverse stakeholders. When solutions come from those closest to the challenge, they resonate more deeply and work more effectively. The most resonant stories preserve the relational, community-rooted spirit that birthed them and avoid diluting the dignity at the heart of this work.

Empower fresh voices to drive narrative change. Guaranteed income is making progress but lacks broader understanding and support among the public. To fill this void, The Economic Security Project has recently launched the Economic Futures Cohort to empower a new generation of content creators to put it into their own words.