Moving America Forward

Turn Your Foodie Photos Into Food for Needy Communities

November 23, 2013
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Turn Your Foodie Photos Into Food for Needy Communities
macaroon food photograph
Flickr, Houange Stephane
When a diner at a registered restaurant snaps and posts a photo, the restaurant contributes cash to a cause

A New York–based non-profit has taken a cultural trend and turned it into a brilliant innovation that lets Manhattan restaurants and diners fight hunger as far away as South Africa, with just a few clicks or taps. The Lunchbox Fund is built on the idea that nutrition fuels education, and the fund’s creative staff members are working to make sure that students in South Africa get the nourishment to help them perform strongly in school. Their new program, Feedie, takes the popular practice of foodie photos and translates those images into donations. When a foodie at a registered restaurant snaps and posts a photo, the restaurant contributes cash to the cause. So far more than 50 restaurants are on board; they’ve already provided 800 meals.

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