While violent video games draw a lot of criticism, scrutiny, and blame for harmful effects on kids who play them excessively, some modern video game developers are finding ways to engage kids and help them develop positive personality traits. Trip Hawkins, who founded Electronic Arts, is working to get beyond the typical game and his company’s best known brand, EA Sports. He wants to transform gaming platforms into teaching tools. Using the company’s wealth of data, research, and experience in developing highly-engaging games, Electronic Arts created a game called If, in which players visit an imaginary village, populated by cats and dogs who don’t get along. The progressive difficulty of the game creates an opportunity to learn empathy and solve challenges of interpersonal relationships. If EA can master the art of making this learning process fun for kids, it could change the value and benefits of playing video games.