So much of the hope and promise of cancer research comes from the incredible potential that personalized, targeted treatments can offer. Targeting the specific genetic mutations in an individual’s cancer leads to much more effective, manageable treatment. But most of the research and success stories have been (not surprisingly) for adult cancers. Pediatric cancer researchers, on the other hand, haven’t had the resources to share the same sense of victory. The Hugs for Brady Foundation committed itself to changing that trend, with a large research grant at Rutgers University. Some kids’ cancers are among the rarest types, which means they’re the toughest to study and cure, and the commitment from Hugs for Brady will allow for innovation in research to apply precision medicine’s best practices to these devastating forms of cancer.