Creating Big-City Jobs in Small-Town America

New Mexico is well known for its long stretches of fiery deserts, rich Native American culture and spicy food that can make people tough-as-nails drop to their knees and cry. What it isn’t known for: its startup scene, at least not in the same way as tech-heavy metropolises like San Francisco and New York.
That doesn’t mean, though, that people who live there don’t want to be a part of it.
“This is the kind of place where I want to raise my child, and with my wife finishing [school], it became more apparent that I needed to stay in Albuquerque. But there weren’t really that many options for tech work,” says Jackson Stakeman, 36, who left the California coast five years ago to be close to his parents, both of whom retired in Albuquerque. “I was getting pulled back to California, and it’s just not what I wanted.”
Stakeman eventually found work locally as a programming analyst and is now a senior consultant at Rural Sourcing Inc. (RSI), which provides IT resources in second- and third-tier cities around the country. But his plight to find a tech gig in a tech desert — no pun intended — is not anecdotal.  
In 2015, close to 60,000 computer science degree-holders graduated from American colleges. Many of them live in what’s derisively called “flyover country” and have had to choose between leaving their cities or finding different work. With the concentration of tech companies located on the coasts, hiring managers have historically been forced to either recruit workers to relocate to these tech hubs or hire abroad.
All that has started to change, though, as both uncertain immigration policies and an increasingly expensive offshore workforce have pushed companies to seek talent in less-known U.S. cities.
Though some major companies, such as IBM, have pushed for hiring Americans in the wake of the current administration’s call for keeping jobs at home, others, like General Electric and Walmart, caught on years ago and began refocusing on “reshoring,” also known as domestic outsourcing, well before the modern rallying cry from the White House.
Between 2009 and 2011, 26 percent of American companies were looking to use offshore services. Two years later, that number dropped three points while interest in reshoring increased by 10 percentage points, according to a report by The Economist.
Much of the shift has to do with the costs associated with offshore work, which has increased in the past decade.
The internet initially made India and China prosperous for their ability to provide cheap labor to help design and build websites. But companies have become frustrated with the offshoring model, particularly as technology has advanced well beyond simple click-and-scroll websites to more interactive and complex ones — all of which require increased communication and response times from programmers.
“It takes so much overhead to manage a team offshore so that you can get over all the societal differences and language barriers. The reality is you can do it a lot better and faster if you just pick up a phone and talk with someone,” says Heather Terenzio, CEO of Techtonic Group, an outsourcing software development company in Boulder, Colo. “Everybody has a horror story about offshore outsourcing.”
That frustration isn’t uncommon, according to Monty Hamilton, CEO of RSI, where Stakeman works. With headquarters in Atlanta and four development centers elsewhere, including Albuquerque, RSI provides domestic outsourcing for larger companies by hiring programmers to work remotely from wherever they happen to live, whether that be the Midwest or the Mountain West.  
“Offshoring was very good when it was a prescriptive solution,” Hamilton tells NationSwell. “But when it’s a more creative idea, now you have to add some people who can ask critical questions.”
Those critical questions often go unanswered when outsourcing to foreign workers who are more rote in their objectives, says Hamilton. He adds that the costs that come with hiring American aren’t significant enough to merit continuing an offshore practice.
“What used to be a 5-to-1 pay gap [between domestic and offshore workers] for professional development is now a 2-to-1 gap,” he says. “The gap is not worth the inconvenience factor.”
Indeed, the costs of offshore outsourcing have risen, with wages increasing nearly 72 percent each year between 2000 and 2008 in emerging countries, according to a 2013 report by the International Labour Organization (though that trend has reversed in some Asian countries).
Anecdotally, Terenzio agrees, telling NationSwell that while Techtonic hired offshore workers in Eastern Europe for 10 years, it experienced its own set of difficulties.  
“We were finding that we had to write up every instruction with so much level of detail that we realized we could just train a junior developer in the U.S. with much more ease,” she says. “We’ve seen firsthand our productivity and efficiency go up, and our headaches go down.”
By hiring domestically for their IT and other tech needs, U.S. companies seem to be catching on.
“What we’ve seen is that people in tertiary cities would really like to make $50,000 to $60,000 as a programmer,” Terenzio says. Though that stands in stark contrast to the high six-figure incomes that developers in Silicon Valley can command, the cost of living in the Bay Area dwarfs most other places. Hiring workers in small towns is a win-win, she adds: “Wages there are lower, and people there are dying for those jobs. If you can outsource to India, you can outsource to somewhere in the U.S.”
And there’s a community benefit, as more people in smaller cities want to get in on the higher salaries that tech offers and keep those dollars in the local economy.
“Denver is my home, and I felt like I could navigate myself here in any path that I took,” says Barry Maldonado, a project manager at Techtonic, speaking of his time figuring out a career move from the nonprofit world to tech. “There were guys I knew who were younger than me and really succeeding not only in their positions but also in the financial side of life, which was one thing I still needed to work on.”
Maldonado enrolled in a coding bootcamp and was hired by Techtonic as a junior developer. His financial situation has “changed drastically,” he says.
Stakeman, the Albuquerque analyst, says that even though he no longer commands a West Coast salary, what he pays in New Mexico for his two-story home with a three-car garage is about the same as he did when living in a studio apartment in Southern California.
When asked if he was living comfortably, despite forgoing a six-figure salary, Stakeman was succinct: “Oh yeah. Oh yeah.”
Continue reading “Creating Big-City Jobs in Small-Town America”

Transitioning to Civilian Life Can Be Difficult. So Microsoft Trains Marines in IT Before They Hit the Job Market

When military members leave the service, many struggle to find a job — often having to study for a new degree or certification in order to qualify for a position, all the while not being able to rely on consistent income.
To help solve this problem before it even arises, Microsoft is working with Marines at Camp Pendleton in California (and two other U.S. military bases), offering a 16-week certification program in Information Technology to soldiers planning to leave the service in the near future.
Sergeant Taylor Harris, one of the participants in the Microsoft Systems and Software Academy, told Bob Lawrence of ABC 10 News, “It’s great to be able to do this while we are transitioning because we still get a stable paycheck because we’re on active duty.”
Although none of the veterans are guaranteed a job with Microsoft, part of the academy is an interview training session that helps many of them secure an IT position. And at the end of the course, each of them is flown to Redmond, Washington to interview with the tech giant. Navy veteran Sean Kelley, Microsoft’s Senior Staffing Director of Cloud and Enterprise Group, told Lawrence, “70 percent of those who go through the program are working in the tech industry.”
In January, Kelley testified before Congress about what Microsoft has learned from its veteran recruiting efforts, and how the company believes that training veterans in IT can help solve the industry’s problem with finding enough people with technical skills to hire.
“Economic projections point to a need for approximately one million more STEM professionals than the United States will produce at the current rate over the next decade,” he told the House Committee on Veterans’ Affairs. “The United States graduates about 300,000 bachelor and associate degrees in STEM fields annually. Fewer than 40 percent who enter college intending a major in a STEM field complete a STEM degree. It is clear that many people, including veterans, lack the technology skills and industry certifications employers look for to fill the tens of thousands of available IT jobs across a broad range of industries. Eight years ago when we started exploring how Microsoft could be helpful to our transitioning veterans, we were surprised to learn there were very few opportunities for veterans to acquire these in-demand skills.”
Classes like this one are helping many veterans find not only a job, but a high-paying and satisfying career. Tuition for the class costs about $3,000 on Camp Pendleton, compared to $10,000 to $20,000 for a similar certification course off base. Corporal Joseph Priest told Lawrence, “As soon as I heard about this opportunity, I jumped on it…you put a little bit aside for tuition costs, and might get a job that lands you between 60 to 80k. I think it’s worth it.”
MORE: Here’s A New Website Bringing Unemployed Veterans and Understaffed Tech Companies Together
 

Chicago Schools Just Made This Tech-Savvy Move. The Rest of the Country Is Next

The Chicago Public Schools (CPS) are making a serious investment in the future of its students by adding computer science to its high school core curriculum, and offering it starting in kindergarten — the first urban school district to do so. CPS high schools will begin including a foundational computer science class within three years, upgrading the subject from elective to core; within five years, kindergarten through eighth-graders will be able to take computer courses as well. The goal is to increase kids’ computer literacy and get them coding at a young age, so they can compete for high-paying jobs. Anyone who’s been paying attention to education trends lately knows that globally American kids have fallen behind in the S.T.E.M. (science, technology, engineering and math) fields. “The new bilingual is knowing computer code writing, and what we’re setting up today, while it’s a good foundation, the fact is that in the U.K. and in China, computer science and computer coding is now fundamental to elementary school education, and we’re playing catch-up to that effort,” said Chicago Mayor Rahm Emanuel.
MORE: The High-Tech Ride That’s Getting Kids Excited About Coding