The Story of One Website and How It’s Changing Social Services in America

For two decades, a 46-year-old Detroit woman named Dechiel endured physical abuse at the hands of her partner — violence that became so horrific that it resulted in her daughter’s death. After that loss, Dechiel sought refuge in a domestic violence shelter, where a local nonprofit helped her find a job designing specialized jackets. With newfound confidence, Dechiel began talking about going back to school, empowering other women, starting over. She was ready to move out of the shelter and into a new apartment, but one thing stood between her and independence: a $500 security deposit.
Dechiel’s scenario is one that plagues our systems of public assistance. Too often, a person who’s fallen on hard times stands to benefit from a government initiative or a charity’s work, but some seemingly minor obstacle stands in their way. A jobs program, for example, may connect the unemployed with work, but it doesn’t guarantee the willing worker any money to fix her broken down car so she can get to work, funds for childcare while she’s on the clock or pay for the clothing needed to blend in with the workplace’s informal dress code. For too many, help falls just beyond reach, a buoy thrown short of the drowning man’s grasp.
In two decades of social work in New York and Chicago, Megan Kashner had witnessed this problem time and again. Fed up with asking her director for money and being told that her agency didn’t provide that type of aid, she dreaded seeing the look on her clients’ faces as she forced herself to say, “I’m so sorry, we can’t.” It’s why Kashner founded Benevolent, an online philanthropic platform, to bridge the gap from where traditional services end and poverty truly begins.
The site is something like a Kickstarter for the underprivileged. Only with Benevolent, instead of backing your friend’s art-house indie movie idea, you can contribute to the essentials a person needs to function in society: the heat for a mother’s car in blustery Chicago, a laptop for an asylum seeker in San Diego or beds for a Detroit family sleeping on their floor while their father’s out of work (three examples of recently funded projects). To put it another way, government gives boots to the destitute, but this platform crowdfunds the actual straps by which they can pull themselves up.
“I have seen families fall through the cracks and away from their goals because they couldn’t get what they needed to take the next step forward, the things we take for granted,” says Kashner, Benevolent’s founder and CEO, a “ticked-off social worker” turned digital entrepreneur. In her opinion, “Today’s technology and the reality of crowdfunding is a total game-changer for that… Technological advancement, individual access and information will allow us to personalize how to help people get themselves out of poverty.”
In his or her own words, the individual seeking funding presents a pitch on Benevolent’s site. (A case manager provides a short verification as well.) The first-person narrative empowers users to talk about their circumstances and their aspirations, and in return, see that someone cares enough to listen (and hopefully, provide funding). The model is so important the Benevolent employees have even transcribed information phoned in from prison inmates that didn’t have access to computers.
Because the site is individualized, Benevolent can win over potential donors with compelling narratives, but it also leads to questions of whether handing over cash to each person is the most efficient use of funds. Could money be better spent buying goods in bulk, then distributing them? Kashner’s belief: A firm no. “Charity is not the answer to everything. The fact that people in low-income circumstances have trouble accessing equipment for work, let’s say, doesn’t mean that we need to have a new nonprofit that specializes in work gear,” she answers. Benevolent works, she says, because it focuses on targeted assistance. It gives a person concrete access to the next step, not a free handout they can repeat next week.
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“If we can help the woman who wants to be a phlebotomist [a medical assistant who draws blood], get subsidized childcare, secure housing and a quality education for the 18 months in school, then she might never need those services again,” Kashner argues.
Since Kashner came up with the idea of Benevolent in February 2011, the site has raised $270,000 (from 4,600 donors) for 578 people. Four benefactors fully funded Dechiel’s apartment deposit, and an update on the Benevolent website shows Dechiel smiling, proudly displaying her new keys, as she says she’s ready to move in and “move forward.”
In Kashner’s mind, the site is accomplishing something more important than funding a small number of the down-and-out. “Benevolent also exists to highlight and to bring to light the fact that these gaps exist. For example, right now, we see a lot of people moving into permanent housing. When they get there, they have no tables or chairs, no beds, no linens. It’s almost like they’re squatting,” she says. By documenting these trends in housing, transportation and employment, Benevolent may actually convince enough elected officials to create the systemic change that would fill these cracks.
“Our dream would be that this service would be unnecessary in the future,” Kashner says.
Charitable giving has transformed from a collection plate for the nameless poor to individual donations that go towards a hyper-specific need. For the first time, the platform empowers the recipient to speak about her situation and her future, not rely on what a donor says is best for her. With Benevolent, Kashner’s redefining philanthropy for the Internet age.
 
(Homepage image: Joe Raedle/Getty Images)
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SXSW: How Benevolent Gives a Voice to People Who Aren’t Usually Heard

While others talked about cloud robotics, tried on wearable technology, or watched a 3-D printer spit out custom-made Oreos, Megan Kashner focused her SXSW Interactive session on video interviews with low-income Americans and the lessons that we can learn from listening to people in need.
Kashner, a clinical social worker, is the founder of Benevolent.net, a website that helps low-income people raise funds for things they need. “We at Benevolent are not the only people talking about listening, and not just listening, but following the lead of low-income Americans,” she said of the motivation behind her panel “Listening to People in Need: Lessons for America.”
On Benevolent, people tell their stories and describe what stands in the way of their success. The platform also aims to provide a simple way for those who want to help “to step into the stories of those who are trying to reach their goals” by donating to individuals whose videos and needs are featured.
Here is what we learned from the video interviews with John, Tasha, Kris, Melissa, and Danielle:
Lesson #1: “Getting and keeping a job is expensive.” The costs of uniforms and tools needed for certain jobs are costly and can be a barrier for low income Americans needing work to improve their situation.
Lesson #2: “Transportation is a huge issue.” Sometimes public transportation is the only option — given the cost of buying and maintaining a car. But it can prevent someone with good intentions and a great work ethic from making it to work or class on time.
Lesson #3: “Being employed is not enough.” Finding work is only half the battle, as low wages and high costs of living mean that many people who are working long hours still need food stamps, subsidized energy and childcare, and housing assistance to provide for their families.
Lesson #4: “Kids need more than a roof over their heads.” Housing instability can hold kids back from getting the most out of their education. And beyond a safe place to life, kids also need a parent who can pick them up if they stay after school for activities, who can help them with homework, and who can pack them a school lunch.
Lesson #5: “We need to change the rules.” By listening to the stories of low-income Americans and learning from them, we can fix the systemic problems that lead to poverty.
As Kashner wrote in a Huffington Post piece, where she previewed the five lessons she discussed at SXSW, “How would we re-structure supports and employment practices to make it possible for low-income Americans to set their goals, get help overcoming hurdles, and know that people believed in them? Let’s start that conversation and stop the vitriol that has marked recent conversations about poverty and progress.”
Through these stories — both in the session and on the site — Benevolent is able to simplify an issue as complex as how to pull an individual out of poverty. How does the site do it? By breaking it down in human terms. The story of John, who needed steel-toed boots and precision instruments for his job as a machinist, brought a human face to the American issue of, as Kashner put it, “people needing to spend money they don’t have to take a job they desperately need.” The video featuring Tasha, who was able to escape domestic violence only by moving to a shelter two hours away from where her kids went to school, brought life to this statistic: Low- to moderate-income households spend 42 percent of their total annual income on transportation.
The last lesson built off of a video of Danielle, who looked to Benevolent donors when she needed money for a security deposit in order to live in a safer place with her son. Danielle, who cuts railroad tracks for a living, quoted Robert Reich on how being poor is the hardest job in America. “And I gotta tell you as a poor person, as a working poor person, it definitely is,” she said.
When NationSwell asked what is working when it comes to changing the rules, and who beyond Benevolent is listening to the stories low-income Americans, Kashner mentioned the Family Independence Initiative, which weaves together these experiences with hard data to challenge the stereotypes holding low-income families back, and LIFT, an organization that connects trained advocates and community members to help low-income Americans get ahead.
“They are pioneering some really interesting ways to listen to and shape their policy positions and their programmatic approach based on what their clients are telling them,” Kashner said of the LIFT team.
“The people who are doing the real work everyday to help and walk alongside low-income families as they try and reach their goals are small, local organizations,” she added — saying the solutions lie not with one organization but with the numerous school counselors, social workers, pastors, and others who listen to these stories and use them to change the rules.
Watch one of the videos from the session above then let us know what you think about some of the questions Kashner posed: What would our nation be like if we listened to what low-income Americans had to say? How might that change our approach as a country, as policymakers, as employers, as voters, and as community members?