Case Study: AllStars

Sponsored by

How do you help rising social innovators scale their work and impact?

 

Our Big Idea

How do you translate affinity for a subject into action? Comcast NBCUniversal wanted to identify and elevate the next generation of social innovators using tech to renew America. NationSwell had the industry expertise and capabilities to help them move the needle.

We knew that our audience of 175M relies on NationSwell for coverage of the solutions and innovations that are changing society. So together, we created AllStars, a program that gave our digital audience and 750-person community of national leaders the opportunity to rally around a group of pioneering innovators.

 

1M+

Video Views

10M

Social Media Impressions

“We loved working with NationSwell. I think local tech innovators know what their communities need and what solutions are going to work. This partnership allowed us to work with those innovators directly, and as a result, leverage NBCUniversal’s platforms to help them reach larger audiences and gain support and momentum. ”


VP of Corporate Social Responsibility, NBCUniversal