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9 Quirky Start-Ups Tony Hsieh Is Betting On in Downtown Las Vegas

His $50 million fund likes fashion companies.

As Zappos’ CEO, Tony Hsieh grew the company to $2 billion in annual revenue while cultivating a workplace that’s consistently ranked among the best in the country. Now he’s using his talents to revitalize downtown Las Vegas. His $50 million incubator, VegasTechFund, invests in companies that have the potential to help the area thrive. Here are nine of the projects he’s betting on and what they’re up to:

1. Mouth: The first online marketplace for artisanal, or “indie,” food.

2. Rolltech: Bowling with Big Data.

3. True & Co.: Perfect-fit bra shopping without measuring tape or fitting rooms.

4. Quarterly Co.: Subscribe to quarterly gift packages from people like the editors of Cool Hunting and Alexis Ohanian.

5. CrowdHall: A platform for virtual town hall discussions, with celebrities, politicians, or friend groups.

6. iDoneThis: A personal, daily productivity email check-in.

7. LaunchKey: Account security with biometrics, not passwords.

8. The S.P.I.R.I.T. Project: Applying technology to help at-risk youths and families in local communities.

9. NSFWCorp: Digital publishers of highly readable investigative journalism (recently acquired by Pando Daily.)

Source: Wired

Marcus Moretti is the product editor at NationSwell.